Marketing, Communications and Design Specialist (Marketing and Communications Professional II)

California State University, Fullerton•Fullerton, CA

2d•Onsite

About The Position

The Office of Student Life and Leadership within the Division of Student Affairs is committed to providing support and fostering community engagement to empower students through involvement, leadership, and co-curricular learning opportunities to enhance their Titan Experience. We seek an exceptional individual to join our team as the Marketing, Communications and Design Specialist (Marketing and Communications Professional II). The ideal candidate in this role should have a positive attitude and an active, energetic mind characterized by highly ethical practices and a commitment to inclusivity, openness, flexibility, integrity, and kindness.

Requirements

Equivalent to a bachelor's degree in a related field and two years of relevant experience.
Additional experience which demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis.
An advanced degree in a related field may be substituted for the required experience on a year-for-year basis.
Under general supervision, creates engaging content and develops and implements marketing campaigns, communication plans, and initiatives.
Applies professional level knowledge of the marketing and/or communications fields, including working knowledge of a specialty area.
Collaborates with various stakeholders to enhance the university’s brand image, promote programs and achievements, and engage with internal and external audiences.
Works independently on most day-to-day assignments with general supervision on new assignments or projects to ensure alignment with objectives.
Handles multiple work priorities and is accountable for own work results.
Work is reviewed for soundness of technical judgment.
Working skills and knowledge of marketing, communications, public relations, branding, and/or related disciplines.
Working knowledge of protocols and institutional etiquette related to public and media relations.
Working knowledge of copyright and other applicable laws pertaining to publications and the media.
Skilled in developing and implementing marketing and/or communications strategies and campaigns.
Strong project planning and organizational skills to plan, organize, and manage multiple marketing projects.
Strong composition and editing skills to quickly produce clear and concise standard documents for internal and external publication.
Strong communication and interpersonal skills to create and deliver marketing initiatives and campaigns.
Ability to provide lead work direction and training to others.
Proficiency in using communication and marketing software and tools.
A background check (including a criminal records check) must be completed satisfactorily and is required for employment.
Regular attendance is considered an essential job function; the inability to meet attendance requirements may preclude the employee from retaining employment.
Applicants will be required to disclose whether they have received a final administrative decision or final judicial decision determining that they have committed sexual harassment within the last 7 years only after a determination is made that they meet the minimum qualifications for the position, and before an offer of employment is extended.
Applicants who reach the final stages of the application process must also sign a release form that authorizes the release of information by the applicant’s current and/or former employers to the CSU concerning any substantiated allegations of misconduct.

Nice To Haves

Master’s degree in a related field.
Knowledge of campus and community resources for students.
Participation in ally ship trainings or willingness to participate in on-campus ally trainings after hiring.
Knowledge and experience with platforms such as Instagram, TikTok, Facebook, Canvas, Adobe Illustrator and Photoshop.
Forward thinker in recruitment, outreach, and marketing for a major university.
Ability to use standard office equipment and software (Microsoft Word, Excel, PowerPoint, Publisher, and Outlook).
Ability and specialized skills to communicate clearly and effectively both orally and in writing; work independently and effectively as part of a team; exercise tact, discretion, and good judgment; handle sensitive and confidential information; establish and maintain effective working relationships with others; and possess strong computer skills including word processors, spreadsheets, and databases.

Responsibilities

Develops and implements marketing strategies, communication plans, outreach efforts, and engagement initiatives that promote department initiatives within the Engagement and Well-Being cluster, specifically Basic Needs Services, Dean of Students/Care Services, Disability Support Services, Office of Student Conduct, and Student Life and Leadership.
Prioritize requests from Basic Needs Services.
Creation of various social media images.
Communication for social media and email.
Develop newsletters.
Enhance existing and new presentations for workshops and events.
Create videos for communication and promotion.
Create images for websites.
Recommend and implement website revisions.
Participation on related committees.
Other duties as assigned.