Marketing Category Lead - Accessories

Nestle Operational Services Worldwide SA•Montreal, QC

8d•CA$80,000 - CA$89,000•Hybrid

About The Position

We are looking for a Marketing Product Lead within the B2C Marketing team to join Nespresso Canada in Montreal. Reporting to the Coffee & Accessory Product Manager, this role will lead the development and execution of the accessory category strategy, driving portfolio growth, innovation, strategic partnerships, as well as local collaborations and project development, aligned with brand and business goals. As part of this role, you will act as the key representative of the category, playing a critical role in influencing global stakeholders and shaping the category roadmap for the Canadian market. We are looking for someone who can combine creativity with data to drive results. In addition, the role includes dotted-line management responsibilities for a shared Coordinator resource. You will provide coaching, day-to-day direction, ensure priorities are aligned, and support the effective execution and delivery of projects across the team. Note: This position is an existing vacancy.

Requirements

Bachelor’s degree in Marketing, Business, or related field
Minimum 5+ years of experience in marketing, with exposure to product or portfolio management preferably in fashion, luxury home decor or cosmetic premium/luxury environment
Ability to prioritize while not losing sight of the bigger picture
End user obsession, consumer-first mindset
Bilingualism in English and French is required
Strong project management skills, with the ability to manage multiple initiatives simultaneously
High level of analytical skills, with experience in marketing performance tracking and data-driven decision making
Strong understanding of consumer marketing and communication strategies
Solid proficiency in Microsoft Office (PowerPoint & Excel)
Ability to work effectively cross-functionally and influence various stakeholders
Strong organizational and prioritization skills, with attention to detail
Excellent communication and interpersonal skills
Strong commercial acumen, combined with a creative mindset
Interest in and understanding of a premium international brand environment
Autonomous, proactive, and results-oriented
An entrepreneurial mindset, a can-do attitude and desire to go above and beyond in all you do
Ability to take ownership and drive initiatives end-to-end
Team spirit combined with a high level of autonomy

Responsibilities

Develop and execute powerful launch plans and promotional strategies for new products, defining the optimal offer, pricing, and go-to-market approach.
Identify and size new product and market opportunities, and drive decision making for project development.
Represent Canadian market needs to global stakeholders.
Oversee the entire product lifecycle, from ensuring code creation and pricing strategies to SKU rationalization and adapting products to meet local regulations.
Monitor and analyze sales and customer data, market trends, and campaign effectiveness to provide actionable insights and identify growth opportunities.
Work closely with commercial, supply chain, and activation teams to ensure flawless execution, accurate forecasting, and best-in-class online and offline presence.
Manage different product segments (cups, food, milk devices).
Understand the trends of the category.
Maintain a product road map focusing on business objectives and meeting customer needs.
Lead complex cross-functional projects.
Manage timelines, stakeholders, and execution.
Drive visibility and customer journey improvements.
Develop local innovation initiatives and potential partnerships and collaborations.
Manage and monitor budgets.
Oversee purchasing and invoicing.
Optimize investments and ROI.
Collaborate closely on a day-to-day basis with the team coordinator, providing clear prioritization, mentorship, and daily guidance on operational tasks.
Provide direction, feedback, and support to the coordinator, fostering effective collaboration and strong execution.

Benefits

Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
Company matched pension plan
Four weeks of Vacation and six personal days (Personal Paid Holidays)
Flexible and hybrid work arrangements
Excellent training and development programs as well as opportunities to grow within the company
Access to Educational Assistance & Tuition Reimbursement
Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
Adoption benefits to remove some of the financial barriers associated with adoption
Free Nespresso Coffee Machines and $100 monthly coffee credit
Up to 50% off – Nespresso Coffee Machine, Capsules and accessories
Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
Additional discounts on a variety of products and services offered by our preferred vendors and partnerships