Marketing & Business Development Specialist

RDH Building Science•Boston, MA

1d•$75,000 - $95,000

About The Position

RDH is seeking a strategic Marketing Specialist to strengthen and elevate our presence in the Mid-Atlantic market. This role blends pursuit leadership, campaign development, and industry engagement. The successful candidate will work closely with technical and business leaders to increase visibility in priority sectors, support high-value pursuits, and ensure RDH shows up professionally and consistently across the region. This is not a production-only marketing role. We are looking for someone who can think strategically, represent the firm confidently, and execute independently.

Requirements

3+ years of marketing, communications, or business development experience, preferably within the AEC or professional services industry
Experience supporting or leading proposals, pursuits, campaigns, or industry engagement initiatives
Demonstrated ability to develop clear, compelling written and visual marketing content
Experience collaborating with technical professionals and senior leaders
Proficiency in Microsoft Office 365; experience with Adobe InDesign and CRM platforms preferred
Bachelor’s degree in Marketing, Communications, Business, or a related field
Executive presence and professional communication style
Strong writing and storytelling skills; able to distill complex ideas into audience-centered narratives
Strategic thinker who aligns marketing initiatives with business goals
Ability to translate technical expertise into clear, compelling messaging
Collaborative and effective in partnering with senior leaders and technical teams
Strong project management skills with the ability to balance multiple deadlines
Proficiency in Office 365 and marketing tools; experience with Adobe InDesign and CRM systems preferred
Proactive, adaptable, and committed to continuous improvement

Responsibilities

Partner with Boston leadership to identify priority sectors, target clients, and growth opportunities across the Mid-Atlantic region
Develop and execute market visibility strategies aligned with business objectives
Represent RDH at key industry organizations and events, including BSA, ULI, NAIOP, and BOMA
Coordinate sponsorships, speaking engagements, and client-facing events
Lead and manage RFP/RFQ responses for priority pursuits, including strategy, content development, and submission
Translate technical expertise into clear, compelling client-focused messaging
Develop sector-specific marketing materials, case studies, and presentations
Maintain pursuit tracking, CRM data, and marketing resources
Monitor competitor activity and market trends to inform positioning