Marketing & Business Development Coordinator

Morrison Mahoney LLPBoston, MA
$70,000 - $80,000Hybrid

About The Position

The Marketing & Business Development Coordinator leads the firm's marketing, social media, communications, Requests for Proposals, rankings submissions, events, and employer brand efforts. This role requires a proactive, energetic marketer with strong writing, social media, and organizational skills who can bring fresh ideas, elevate the firm's brand, and keep marketing initiatives moving forward.

Requirements

  • Bachelor's degree in marketing, communications, public relations, journalism, business, or a related field.
  • Experience in marketing, communications, social media, or a related role.
  • Strong social media experience, particularly with LinkedIn.
  • Excellent writing, editing, proofreading, and communication skills.
  • Ability to create clear, professional, and polished marketing content.
  • Strong organizational skills and ability to manage multiple projects and deadlines.
  • High attention to detail and accuracy.
  • Ability to work professionally with attorneys, staff, firm leadership, vendors, and outside organizations.
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint.

Nice To Haves

  • Experience with Canva, Adobe Creative Suite, website content management systems, social media scheduling tools, and other marketing technology preferred.
  • Brings energy and enthusiasm every day.
  • Is comfortable taking initiative without being micromanaged.
  • Wants to build a career in marketing and business development.
  • Enjoys meeting people and building relationships.
  • Takes ownership of results.
  • Sees opportunities where others see obstacles.

Responsibilities

  • Manage the firm's LinkedIn presence and other social media activity.
  • Draft, schedule, and post content that highlights firm news, attorney accomplishments, events, sponsorships, community involvement, recruiting efforts, and firm culture.
  • Create social media content that supports the firm's external brand and employer brand.
  • Maintain a social media calendar and identify opportunities for regular, relevant posts.
  • Monitor engagement and suggest ways to improve the firm's social media presence.
  • Ensure all social media content is accurate, professional, and consistent with the firm's tone and brand.
  • Create, update, and maintain firm marketing materials, including brochures, attorney biographies, practice descriptions, one-page handouts, event materials, newsletters, client communications, sponsorship ads, and recruiting materials.
  • Ensure marketing materials are current, accurate, well-written, and visually professional.
  • Coordinate with attorneys, administrative staff, outside printers, photographers, and other vendors as needed.
  • Maintain organized files, templates, and prior versions of marketing materials.
  • Coordinate submissions for legal rankings, attorney awards, industry recognitions, and similar opportunities.
  • Maintain a calendar of submission deadlines and requirements.
  • Gather information from attorneys and firm leadership for submissions.
  • Draft, edit, and organize submission materials.
  • Track results and assist with promoting recognitions through social media, website updates, marketing materials, and internal communications.
  • Lead the coordination, preparation, and submission of RFPs, proposals, and client questionnaires.
  • Manage the proposal process from start to finish, including reviewing requirements, creating timelines, gathering information, tracking deadlines, and ensuring submissions are complete and accurate.
  • Work with attorneys and firm leadership to collect attorney biographies, firm descriptions, practice information, representative experience, staffing details, and other required materials.
  • Draft, edit, format, and proofread proposal materials to ensure responses are polished, professional, and submitted on time.
  • Maintain standard language, templates, prior responses, and reusable content for future RFPs and proposals.
  • Support attorneys and firm leadership with marketing needs related to events, sponsorships, conferences, speaking engagements, and professional association activities.
  • Assist with invitations, event materials, advertisements, sponsorship deliverables, attendee lists, follow-up materials, and related social media posts.
  • Coordinate with attorneys, administrative staff, outside organizations, and vendors to help ensure event-related marketing tasks are completed on time.
  • Identify opportunities to promote the firm's participation in events and sponsorships.
  • Create updates to the firm website, including attorney biographies, news items, announcements, recognitions, and event-related content.
  • Draft and edit firm announcements, internal communications, and marketing-related copy as needed.
  • Help ensure consistency in messaging across the firm's website, social media, brochures, and other materials.
  • Proactively identify opportunities to improve website content, highlight firm news, promote attorney accomplishments, and enhance the firm's overall brand presence.
  • Create content that highlights the firm's workplace culture, attorneys, staff, community involvement, recruiting efforts, and career opportunities.
  • Proactively identify opportunities to strengthen the firm's employer brand, including new content ideas, culture-focused messaging, attorney and staff spotlights, and ways to better showcase the firm as a workplace.
  • Support recruiting-related marketing needs, including social media posts, website updates, brochures, and other materials.
  • Bring new ideas to help grow client base.
  • Identify trends and opportunities in legal marketing.
  • Take ownership of projects from concept through execution.
  • Collaborate directly with firm leadership on strategic growth initiatives.
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