Marketing & Brand Coordinator

RHO RESIDENTIAL LLC•Roseland, NJ

3d•$55,000 - $75,000•Onsite

About The Position

RHO Residential is seeking a creative, detail-oriented, and highly organized Marketing & Brand Coordinator to support branding, creative development, social media management, and marketing operations across a growing multifamily portfolio. This role will be responsible for the creation and coordination of marketing collateral, signage, digital assets, photography and video shoots, email marketing communications, and social media content. The ideal candidate will serve as a brand steward, ensuring consistency across all property and corporate marketing materials while partnering with vendors, property teams, and internal departments to execute marketing initiatives that enhance the resident experience and strengthen the RHO Residential brand.

Requirements

Bachelor's degree in Marketing, Communications, Graphic Design, Public Relations, or related field preferred.
2-4 years of marketing, branding, communications, or creative coordination experience.
Strong graphic design skills preferred: Adobe Creative Suite, Canva, Microsoft Office.
Experience managing multiple creative projects simultaneously.
Strong written and verbal communication skills.
Exceptional attention to detail and organizational abilities.
Ability to work independently while managing competing priorities.

Nice To Haves

Multifamily housing, real estate, hospitality, or lifestyle brand experience.
Experience coordinating photography, videography, and signage projects.
Email marketing platform experience.
Social media content creation and management experience.
Knowledge of print production and large-format signage processes.

Responsibilities

Maintain and uphold brand standards across all communities and corporate marketing initiatives.
Design and produce marketing collateral including property brochures, flyers, presentation materials, event signage, promotional materials, and digital advertisements.
Assist with development and ordering of employee business cards, branded stationery, and corporate materials.
Create branded templates and design assets for use by onsite teams and corporate departments.
Ensure consistency in messaging, visuals, and brand presentation across the portfolio.
Coordinate the design, production, and installation of property signage, including monument signs, directional signage, leasing banners, window graphics, amenity signage, wayfinding systems, and temporary marketing signage.
Serve as liaison between property teams, designers, printers, sign vendors, and installation contractors.
Obtain proposals, manage timelines, review proofs, and coordinate final production for signage projects.
Conduct periodic audits of property signage to ensure branding standards are maintained.
Coordinate property photography and videography projects across the portfolio.
Schedule and facilitate photo shoots, drone shoots, lifestyle shoots, and video productions.
Develop shot lists and coordinate property readiness with onsite teams.
Manage creative assets and maintain organized photography and video libraries.
Coordinate editing requests and final asset delivery with vendors.
Assist in the creation and distribution of email marketing campaigns.
Design and format resident communications and promotional email campaigns.
Manage and produce the company's internal corporate newsletter.
Collaborate with departments to gather content, announcements, employee spotlights, and company updates.
Ensure communications align with company branding and messaging standards.
Oversee social media content approvals and brand compliance for property-level social media accounts.
Review, edit, and approve content submitted by onsite teams.
Create branded content calendars and campaign concepts for communities.
Develop and publish content for corporate social media channels.
Monitor industry trends and identify relevant content opportunities.
Assist with social media campaigns, contests, promotions, and engagement initiatives.
Ensure all content aligns with RHO Residential's brand voice and marketing objectives.
Serve as a primary point of contact for property marketing requests.
Manage creative project workflows and coordinate deadlines across multiple stakeholders.
Track project status and communicate timelines to internal teams.
Coordinate promotional item requests, branded merchandise, and event materials.
Assist with grand openings, lease-up launches, resident events, and corporate initiatives.
Coordinate with graphic designers, printers, sign manufacturers, photographers, videographers, promotional product vendors, and marketing partners.
Obtain pricing, proposals, and production timelines for marketing projects.
Monitor project budgets and ensure timely delivery of marketing materials.
Maintain relationships with approved marketing vendors and production partners.