Marketing Associate

Mochi Health•San Francisco, CA

2d•$100,000 - $150,000•Onsite

About The Position

We are seeking a detail-oriented and driven Affiliate Marketing Associate to own and scale our partner ecosystem within the Growth Marketing team. In this role, you will manage day-to-day operations, drive patient acquisition through a network of publishers and creators, and contribute directly to program performance. You will collaborate cross-functionally with Design, Engineering, Finance, and Legal to execute a best-in-class program aligned with our business objectives. This is an exciting opportunity for an early-career marketer eager to build deep expertise in affiliate marketing, sharpen analytical skills, and grow within a fast-paced, mission-driven healthcare organization.

Requirements

0-2 years of experience in affiliate marketing or performance marketing with a track record of managing partner relationships.
Strong proficiency in Excel/Google Sheets with the ability to track performance metrics, identify trends, and optimize toward incremental acquisition.
Hands-on experience with affiliate tracking platforms (e.g., Impact) and a solid understanding of attribution and digital marketing tools.
Excellent written and verbal skills; you are comfortable "selling" the Mochi Health value proposition to potential partners and creators.

Nice To Haves

Experience in health & wellness, e-commerce, or other highly regulated industries.
Exposure to creator-led affiliate initiatives across platforms like TikTok, Instagram, or YouTube.

Responsibilities

Partner Recruitment: Actively identify and sign high-potential affiliates, including health bloggers, content creators, and niche publishers to expand our program's reach.
Relationship Management: Serve as the primary point of contact for existing partners, handling everything from onboarding and activation to providing daily creative support.
Performance Optimization: Monitor key KPIs (CAC, LTV, ROAS) to refine commission structures, manage incentives, and build out promotional calendars.
Compliance Auditing: Audit partner sites and social media to ensure all promotions align strictly with Mochi Health's brand guidelines and healthcare regulatory standards.
Data Reporting: Deliver regular performance analysis, reconcile data with Finance records, and investigate discrepancies related to tracking, payouts, and LTV.
Technical Operations: Manage the full lifecycle of tracking links, pixels, and UTM parameters; troubleshoot instrumentation to ensure data integrity.
Creative Coordination: Partner with internal design and marketing teams to request, update, and distribute high-performing banners, landing pages, and copy.