Marketing Associate - Neurosurgical
Stryker•Portage, MI
•Onsite
About The Position
As a Marketing Associate on the Neurosurgical Marketing team, you will serve as a product expert for the High Speed Drills portfolio. You will support the Neurosurgical business by developing sales tools and resources, supporting surgeon education and training initiatives, and creating engaging collateral. The role involves cross-divisional collaboration on marketing campaigns and engagement with professionals in the field to support business success and improve patient outcomes. The position is onsite and has a travel requirement of 70%.
Requirements
- Bachelor’s degree required.
- Zero or more years of work experience required.
Nice To Haves
- MBA preferred.
- Previous experience in a marketing function.
Responsibilities
- Understand key competitors and their relative strengths and weaknesses.
- Understand customer groups, including why customers buy products or services.
- Identify critical customer needs and preferences.
- Provide customer feedback to marketing leadership.
- Aid in the construction of the marketing plan.
- Apply basic budget management principles.
- Apply general marketing principles such as segmentation, targeting, and positioning.
- Serve as the subject matter expert for applicable products and product lines and field technical questions.
- Support sales training initiatives and programs throughout the year.
- Support the on-label use and promotion of all products.
- Understand and support setting prices and maintaining product or portfolio margins.
- Use commonly applied internal and external communication goals, tools, and formats.
- Use appropriate scorecards to track results.
- Track existing KPIs and report results to the organization.
- Share basic customer satisfaction input trends with the sales force.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
