Marketing Associate

Armanino•Saint Louis, MO

7d•Hybrid

About The Position

At Armanino, you determine your career path. This means it's possible to pursue challenges you are passionate about, in industries you care about. Armanino is proud to be Among the top 20 Largest Firms in the Nation and one of the Best Places to Work. We have a community of resources that are ready and willing to support your ideas, build your skills and expand your professional network. We want you to integrate all aspects of your life with your career. At Armanino, we know you don’t check-out of life when you check-in at work. That’s why we’ve created a unique work environment where your passions, work, and family & friends can overlap. We want to help you achieve growth by giving you access to a network of smart and supportive people, willing to listen to your ideas. This is a hybrid role and you must be near the Saint Louis office.

Requirements

Minimum 2 years of experience in professional services marketing or B2B marketing
A Bachelor's degree in marketing, communications or a related field preferred
Experience using various business technologies including CRM products (Salesforce, Dynamics 365, HubSpot, etc.), reporting tools (PowerBI) and project management systems (Workfront)
Excellent project management skills and the flexibility to prioritize changing workloads
Proactive with strong organizational, writing and communication skills

Responsibilities

Support business area marketing lead in the execution of the strategic marketing plans
Summarize key messaging and value that drives engagement to meet overall goals of the service line
Write or direct writing resources for email (inbound and drip) and direct mail campaigns aligned with events, tradeshows, referral/channel partners and integrated marketing strategies
Work with the Events team to support the execution of events and webinars from initial request through final deliverables
Leverage CRM to create and manage target lists, track campaign progress, and update key data points
Format and develop materials that are on brand and consistent in terms of style, quality and tone of voice
Work with tax marketing leader to coordinate digital marketing campaigns and posts (social, PPC, display, website inbound, emails, events, etc.) from initial request through final deliverable
Report on campaign and event results, and communicate overall marketing results to relevant team members and key stakeholders
Stay current with event, webinar, social and campaign best practices and promote the advancement of new ideas and innovation to both improve the effectiveness and efficiency of marketing efforts