Marketing Associate

Hedgeye Risk Management•Stamford, CT

11d•$65,000 - $75,000

About The Position

At Hedgeye, our mission is simple: to bring hedge fund-quality research to all investors. We are a fast-growing financial research company, and we are looking for a dynamic and detail-oriented Marketing Associate to join our team. The ideal candidate is highly knowledgeable about emerging AI-driven marketing tools, trends, and strategies, and is eager to apply them to improve campaign performance, automation, personalization, and operational efficiency. This is an exceptional entry-level opportunity with significant room for growth.

Requirements

Bachelor’s degree in Marketing or related field, with minimum 3.0 GPA
0-2 years of experience in a marketing-related role
Pardot certification or experience with a leading marketing automation platform is a plus
Experience with email and landing page templates (Pardot preferred)
Familiarity with marketing automation, segmentation, list management, and customer response flows
Proficiency in Excel and experience with Adobe Suite and/or Canva
Basic HTML editing skills are a plus
Image processing skills (e.g., resizing and cropping) using Canva, Adobe, or similar tools
Knowledge and interest in financial markets
Strong understanding of AI-powered marketing tools and strategies, including content generation, workflow automation, audience segmentation, analytics, and campaign optimization
Stays current on emerging trends and best practices in AI marketing

Nice To Haves

Pardot certification or experience with a leading marketing automation platform
Basic HTML editing skills

Responsibilities

Create, test, proofread, and manage Pardot email templates
Develop and maintain Pardot automation and engagement programs
Assign and manage campaign codes
Send, monitor, and report on email campaigns, automations, and daily marketing blasts
Primary responsibility for creating and managing landing pages using Unbounce
Collaborate with graphic designers to create and adjust email and landing page templates
Maintain email compatibility across Windows Outlook, Web, and Mobile Email Browsers
Manage the integrity of Pardot data in sync with Salesforce records
Develop views and reports to support results analysis and communication
Utilize Excel for reporting, list processing, and advanced data analysis (formulas, lookups, pivot tables, charts)
Work closely with the Mass Market team to place and distribute marketing content
Attend and contribute to team meetings, sharing ideas and addressing roadblocks