Marketing Associate

Target•Minneapolis, MN
•Hybrid

About The Position

The Marketing Associate plays an important role in bringing Target’s marketing strategies to life across the Guest Experience. This role supports the development and execution of integrated marketing plans for a growing portfolio of categories, brands, and new item launches, helping translate strategy into coordinated, launch-ready activation. The associate will work closely with Marketing, Merchandising, and Guest Experience Cross Functional Partners to support connected guest experiences across channels and touchpoints. This role will help manage the details and dependencies required to move work from strategy through execution, while building strong relationships and ensuring teams remain aligned throughout the process. The ideal candidate will bring strong organizational skills, attention to detail, curiosity, and a collaborative mindset to a fast-moving business. The associate will also look for opportunities to improve how the team works—leveraging technology, AI, automation, and standardized processes to simplify execution, reduce manual work, and create greater capacity for the team. Job duties may change at any time due to business needs.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
  • 2–4 years of experience in marketing, with experience supporting marketing programs, campaigns, launches, or integrated marketing initiatives.
  • Strong project management and organizational skills, with the ability to manage multiple priorities, timelines, and dependencies.
  • Strong attention to detail and commitment to high-quality execution.
  • Strong communication and interpersonal skills, with the ability to build relationships and collaborate effectively across functions.
  • Ability to synthesize information and translate strategy into clear, actionable plans and next steps.
  • Self-starter who is comfortable working in a fast-paced environment and navigating changing priorities and ambiguity.
  • Curious and solutions-oriented, with an interest in identifying better, simpler, and more scalable ways of working.
  • Comfort with technology and an interest in leveraging AI, automation, and emerging tools to improve efficiency and effectiveness.

Nice To Haves

  • Experience working with Merchandising, agency, media, creative, or other cross-functional partners is a plus.

Responsibilities

  • Support integrated marketing activation across the Guest Experience by partnering with Marketing Managers and Senior Managers to translate strategies into integrated, launch-ready activation plans.
  • Manage the day-to-day execution of assigned marketing initiatives, including timelines, deliverables, cross-functional coordination, and key dependencies.
  • Own defined activation workstreams and launches to create capacity for the broader team.
  • Collaborate closely with Marketing & Digital cross-functional teams and Merchandising partners to maintain alignment, solve executional challenges, and deliver connected marketing experiences.
  • Bring together inputs from cross-functional partners, identify gaps and dependencies, and help ensure marketing plans are actionable, integrated, and grounded in business and guest objectives.
  • Leverage AI, automation, tools, and standardized ways of working to streamline execution and readiness, reduce manual work, and increase team capacity.
  • Partner with Marketing Managers and cross-functional teams to track initiative performance, develop recaps, capture learnings, and identify opportunities to improve future activation.
  • Maintain a high level of attention to detail across multiple concurrent initiatives, proactively surface risks or issues, and help drive work forward in a fast-paced and evolving business.

Benefits

  • Comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more
  • 401(k)
  • Employee discount
  • Short term disability
  • Long term disability
  • Paid sick leave
  • Paid national holidays
  • Paid vacation
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