Marketing Associate, National Sponsorships & Events
About The Position
The Marketing Associate, National Sponsorships & Events supports Mark Anthony Beverage Industries (MABI) National Events & Sponsorships. The role assists with event footprint routing, contracting, and agency management for national event activity that brings MABI’s brands and products to life for consumers. It supports sponsorship and event planning, execution, asset development and delivery, budget management, recapping, and event logistics. The position also owns creative requests, creative asset development, sponsorship asset project management, and on-the-ground support for national sponsorships and events. It influences national sponsorship and event execution and Mark Anthony sponsorship activation, and has veto authority over event recommendations from experiential agency execution. The role works with US Brand Commercialization, Finance & Compliance, Regional Marketing, and Local Sales teams. Its stated success metrics include brand growth and health, volume and sales, trial rate (cans in hand), and budget and travel-and-expense management.
Requirements
- Bachelor's degree.
- 0–2 years of related marketing experience.
- Ability to follow procedures, communicate effectively, and apply strategy.
- Attention to detail.
- Ability to collaborate across internal and external parties.
Responsibilities
- Support national sponsorship and event planning, execution, asset development, and delivery.
- Assist with day-to-day agency and property management for national sponsorships.
- Ensure sponsorship assets are delivered on-brand and on-time.
- Support budget management, sponsorship recapping, agency management, and event delivery logistics.
- Own creative requests and creative asset development.
- Manage sponsorship asset projects and provide on-the-ground support for national sponsorships and events.
- Influence national sponsorship and event execution and Mark Anthony sponsorship activation.
- Exercise veto authority over event recommendations from experiential agency execution.
Benefits
- Bonus plan designed to recognize company performance and individual contributions.
- Comprehensive health and welfare benefits.
- Company matching 401(k) contributions.
- Paid time off, including annual leave, paid sick time, and holidays.
- Opportunities for training, development, and career growth.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
