Marketing Assistant

University of New Mexico•Albuquerque, NM

9d•$18 - $24•Onsite

About The Position

The Student Union Building (SUB) is a dynamic workplace that offers leadership opportunities, teamwork, and hands-on professional development. It is a fun, fast-paced, and high-energy environment where students can make connections, collaborate, and have memorable experiences. The Marketing Assistant plays a key role in enhancing campus engagement by planning, promoting, overseeing, and executing student-centered events. This position utilizes graphic design skills daily and is responsible for supervising a student team developing creative programming, managing social media platforms, and designing marketing/promotional materials that effectively communicate with a diverse student audience. The Marketing Assistant position reports directly to the Director of the Student Union Building. The SUB is seeking a candidate who is an energetic and collaborative team player comfortable engaging with the public, contributing original ideas, delegating tasks efficiently, managing multiple projects, and representing the Student Union in various group settings. They will utilize graphic design skills to create digital and print marketing materials, maintain an active and engaging social media presence, and support outreach efforts through strategic communication. Strong candidates will demonstrate creative problem-solving skills and critical thinking abilities, with the ability to adapt quickly in a dynamic, student-focused work environment. Experience with graphic design tools such as Canva and/or Adobe Creative Suite is preferred, as well as familiarity with social media platforms for engagement and promotion.

Requirements

High school diploma or GED
At least 1 year of experience directly related to the duties and responsibilities specified.
Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis.

Nice To Haves

Direct professional experience in graphic design.
Direct professional experience in social media marketing.
Direct professional experience in public speaking.
Experience and working knowledge of graphic design tools such as Canva and/or Adobe Creative Suite.
Familiarity and comfort using social media platforms for engagement and promotion.

Responsibilities

Supervise the Student Engagement team and ensure all projects are completed in a timely manner.
Plan, coordinate, and execute student-centered programs and events that enhance campus engagement.
Collaborate with Student Engagement team members to develop creative and inclusive programming ideas that align with the mission and values of the Student Union.
Design marketing materials such as flyers, digital signage, social media graphics, etc, using tools such as Canva and Adobe Creative Suite.
Manage/maintain social media platforms as a team by creating, scheduling, and posting engaging content.
Assist in developing/implementing social media strategies to increase student participation and engagement.
Represent the Student Union at events, including communicating with the campus community one on one or giving presentations to student audiences.
Engage directly with students to promote programs, answer questions, and gather feedback.
Apply creative problem-solving skills and critical thinking abilities to find solutions to challenges in event planning, marketing, and outreach.
Responsible for event logistics including event setup, breakdown, and on-site coordination.
Monitor and evaluate attendance, engagement, and feedback data to make improvements and adjustments to student programs and events.
Maintain an organized database of programming efforts, promotional materials, and social media activity.
Uphold a positive, energetic, and team-oriented work environment.
Assist Operations team as needed.
Perform miscellaneous job-related duties as assigned.