Ichabod Shop - Marketing Assistant (FWS)

Washburn UniversityTopeka, KS
$11Onsite

About The Position

The Marketing Assistant works with the Ichabod Shop Director to create and execute marketing campaigns to help increase revenue, brand awareness, and promote a positive customer experience.

Requirements

  • Students with an art, graphic design, mass media, or marketing background.
  • Familiar with Adobe Suite, such as Illustrator and Photoshop, Social Media outlets.

Nice To Haves

  • 6 months of retail experience, and cash register experience.

Responsibilities

  • Greeting customers, assisting customers with finding the merchandise they are looking for, using suggestive selling, and closing a sale.
  • Ringing up customers at the cash register on a daily basis.
  • Operating different types of cash registers with limited supervision or assistance when at the store and out at events.
  • Counting down cash drawer at the end of their register shift timely and accurately.
  • Using proper cash handling procedures at all times, this includes counting back change to customers, checking bills larger than $20 with counterfeit pen, checking for proper ID when accepting checks and credit cards.
  • Arriving on time, greeting customers, knowledge of bookstore merchandise and departments, ability to assist customers find appropriate textbooks for their courses.
  • Perform social media tasks as directed: post social media materials as assigned; monitor/create/post digital signage messages as directed; review/schedule/assist with ETM (targeted e-mail program).
  • Work with buyers to create regular content for the various social media platforms, adjusting content based on platform as needed (Facebook/Twitter/Instagram/Snapchat/Digital Sign).
  • Maintain customer interactions and remove any spam that has been posted.
  • Participate in staff marketing meetings, and monitor/update social media calendar.
  • Keep a to-do list to ensure marketing is ready in advance of upcoming promotions and events.
  • Work at events that are promoting the Ichabod Shop, such as Jr/Sr Day, NSO.
  • Performs additional job related duties as assigned
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