Marketing Assistant: Research & Analysis

JCDecaux North America•New York, NY

2d•Hybrid

About The Position

JCDecaux is the #1 outdoor advertising company in the world, dedicated to giving brands unique voices and providing messaging platforms through the highest quality out-of-home solutions and first-class services. Joining JCDecaux means choosing the number one outdoor advertising company worldwide and seeing new horizons in a team recognized for its momentum, creativity, and sense of innovation. We are dedicated to creating a motivated and diverse workforce. If you’re looking to gain experience in advertising and work in a fast and fun culture, apply now! For more JCDecaux US information, visit www.jcdecauxna.com. JCDecaux is currently seeking a Marketing Assistant: Research & Analysis who will report to the Senior Marketing Associate and will be responsible for ideation and creation of new marketing assets as well as updating existing documents using syndicated data, traditional research skills, and advertising knowledge. This is a full-time position based in our New York office and will operate in a hybrid work model.

Requirements

Bachelor’s degree required.
Ability to work in fast-paced and demanding environments.
Manage multiple responsibilities and conflicting deadlines.
Proficient in Microsoft Office: Word, Excel & PowerPoint.
Familiarity of marketing principles and advertising KPIs (Impressions, Reach, Frequency, etc.)
Strong writing/copy editing skills a must.
Excellent verbal and written communication skills.
Good “problem solving” ability within a high-pressure environment.
Ability to be professional, proactive, and a team player.
Strong organizational skills and attention to detail.

Nice To Haves

Experience with Adobe Photoshop or InDesign is a plus.

Responsibilities

Write campaign summaries, articles, blog posts, and other copy for JCDecaux North America website, social media accounts, and monthly newsletters.
Brainstorm and post weekly social media content and track performance across platforms.
Assist in (and on some occasions lead) development of marketing collateral including sales sheets, brochures, campaign videos, presentations, etc.
Provide media metrics from Geopath to support street furniture and billboard ad sales.
Work alongside our Digital Innovation Group (DIG) to craft compelling sales narratives using audience insights from Placer.ai and Neustar.
Oversee and update company databases including photo, video, and case study libraries.
Pull client leads from MediaRadar and ZoomInfo.
Coordinate miscellaneous marketing requests from both our US office and abroad.
Oversee inventory and fulfil requests for marketing “gifts”.
Liaise with operations, sales, and other departments to ensure inventory counts and related metrics are accurate.
Light graphic design responsibilities will include Canva and Photoshop.