Marketing and Social Media Specialist

Best Foot Forward Foundation•Boca Raton, FL

23h•Hybrid

About The Position

Best Foot Forward is a nonprofit based in Boca Raton that serves at-risk students throughout Palm Beach County. The Marketing and Social Media Specialist will lead and execute the organization’s marketing and communications efforts. The ideal candidate has a background in social media, content creation, digital marketing, and analytics, strong writing skills, and a passion for nonprofit work. This is a local, full-time position of 40 hours per week, with some work-from-home flexibility. It is salaried, with compensation commensurate with experience. Best Foot Forward describes itself as a growing agency with an exceptional work environment and offers generous paid time off, dental, vision, and medical insurance, a 401(k) plan, and other benefits. Best Foot Forward is dedicated to empowering at-risk youth to achieve educational success, build confidence, and create brighter futures through consistent support, guidance, and meaningful connections.

Requirements

Proven experience in marketing and social media content creation.
Strong understanding of social media platforms and their respective audiences.
Excellent communication and writing skills.
Ability to create visually appealing and effective graphics.
Experience with social media analytics and design or digital marketing platforms, such as Google Analytics, Hootsuite, Constant Contact, and Canva.
Ability to manage multiple projects and meet deadlines.
Creative thinking and problem-solving skills.
Passion for nonprofit work and community engagement.

Nice To Haves

A bachelor’s degree in Marketing, Communications, Graphic Design, or a related field is preferred but not required.

Responsibilities

Lead Best Foot Forward’s social media strategy across Facebook, Instagram, LinkedIn, and other relevant platforms.
Create, coordinate, and schedule engaging content, including copy, graphics, photos, and videos.
Manage website content to ensure it is current, accurate, and aligned with the organization’s messaging and priorities.
Monitor social media trends and analytics to evaluate performance and identify opportunities for growth.
Develop and manage email marketing campaigns and newsletters, including content, design, scheduling, and distribution.
Develop press releases and other communications as needed.
Assist in creating compelling messaging and promotional materials that communicate the organization’s mission, programs, and initiatives.
Support donor and sponsor outreach and stewardship through marketing and communications.
Manage the marketing timeline for fundraising events.
Work with the Program team to identify activities, stories, and opportunities to showcase the organization’s mission through social media and marketing.
Manage outside creative vendors and partners as needed.
Stay current on marketing, communications, social media, and digital trends, and bring forward innovative ideas to strengthen the organization’s visibility and impact.