Marketing and Recruitment Manager, YouthBuild

NEW SETTLEMENT•New York, NY

32d•$65,000 - $70,000

About The Position

Rooted in the Bronx, New Settlement stands with community members to break systemic barriers, advance justice, promote leadership and strengthen neighborhoods. By ensuring agency around education, employment, housing, wellness and creative expression, we help cultivate an equitable society where individuals and families have the power to use their voice to create the change they wish to see. Since New Settlement’s inception in 1989 as a settlement house rooted in the Bronx, our organization has been a responsive community partner. Originally established to revitalize abandoned buildings into affordable housing, New Settlement has since evolved into a multi-generational, forward-looking organization. We support 15,000 members of the community annually by providing organizing in housing and schools, and programs in education, college access, youth development, arts, workforce development, wellness and more. EEO/AA JOB SUMMARY: The Marketing and Retention Manager is responsible for leading recruitment, marketing, and participant retention efforts for the New Settlement YouthBuild program. This includes developing and executing digital and in-person outreach strategies, building brand visibility, engaging with prospective participants and community partners, and ensuring consistent engagement and follow-up with current and former students. The ideal candidate will be creative, organized, tech-savvy, and skilled at both relationship-building and project management.

Requirements

Bachelor’s Degree preferred; significant relevant experience may substitute.
2–3 years of experience in marketing, outreach, youth services, workforce development, or a related field.
Proficiency with graphic design tools (e.g., Canva, Adobe Creative Suite), and digital platforms (e.g., Instagram, Facebook, Mailchimp, Squarespace/Wix).
Experience managing social media and digital marketing campaigns.
Strong verbal and written communication skills.
Exceptional interpersonal skills with the ability to build rapport across diverse groups.
Organized, self-motivated, and able to manage multiple priorities.
Must be cleared and maintain clearance throughout duration of employment by NYC DOE fingerprinting process.

Nice To Haves

Experience working with opportunity youth or underserved populations strongly preferred.
Bilingual (English/Spanish) highly desirable.
Willingness to work occasional evenings and weekends.

Responsibilities

Design and produce engaging marketing materials including flyers, brochures, videos, and print advertisements.
Create and manage content across digital platforms ti increase program visibility and engagement.
Develop and implement promotional campaigns aligned with recruitment goals.
Present the New Settlement YouthBuild program at schools, career fairs, community meetings, clubs, universities, and civic organizations.
Represent the program at public events, trade fairs, and outreach activities to raise awareness and support enrollment.
Work closely with the organization’s communications team to ensure alignment with broader messaging, branding, and media outreach strategies.
Collaborate with program staff to recruit, assess, and enroll participants in compliance with contract requirements.
Assist with creating flyers, outreach communications, and mobile orientation sessions.
Ensure eligibility documentation, intake forms, and application materials are submitted completely and on time.
Conduct follow-up with interested candidates and manage a recruitment pipeline.
During the recruitment off-season, partner with participants one-on-one to develop SMART goals around education and employment.
Provide consistent support to help youth remain engaged in the program and make progress toward their goals.
Support client success efforts through regular communication and tracking of progress.
Maintain long-term contact with program graduates for at least one year post-program to track employment and education outcomes.
Maintain detailed and up-to-date records of participant engagement, communications, and outcomes.
Provide regular reports and updates on recruitment, retention, and marketing and outreach outcomes.