Marketing and Digital Engagement Specialist

Child Care Group • Dallas, TX

5d

About The Position

Founded in 1901, ChildCareGroup’s (CCG) mission is to champion a strong early childhood system that teaches children and parents, trains early childhood professionals, and assists families. At CCG, we know that healthy children are better able to learn and thrive. Join a mission‑driven organization where your work supports the physical well‑being of children, strengthens families, and ensures access to critical health resources. As a Marketing and Digital Engagement Specialist, you play a vital role in amplifying ChildCareGroup’s mission and community impact. You ensure that our digital presence effectively tells our story, engages key audiences, and promotes programs, services, and initiatives. This role goes beyond digital marketing — it is about storytelling, engagement, and leveraging data‑driven insights to strengthen awareness, support outreach and fundraising efforts, and position CCG as a trusted leader in early childhood education.

Requirements

• Bachelor’s degree in marketing, communications, digital media, or a related field.
• 3–5 years of experience in digital marketing, social media management, or communications.
• Strong writing, editing, and storytelling skills with experience creating digital content.
• Proficiency in social media platforms, content management systems, and creative tools such as Canva or Adobe.
• Analytical mindset with the ability to interpret data and translate insights into actionable improvements.

Responsibilities

• Manage and execute social media, website, and digital content strategies to drive engagement and brand awareness.
• Develop and maintain digital content calendars aligned with organizational priorities and campaigns.
• Create engaging multimedia content, including graphics, video, email campaigns, and website updates.
• Monitor, analyze, and report on digital performance metrics to optimize engagement and campaign effectiveness.
• Collaborate cross‑functionally to gather stories, promote initiatives, and ensure brand and messaging consistency.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level