Marketing and Communications Manager

BallenIsles Country ClubMcKinney, TX
12d

About The Position

Heritage Ranch Golf and Country Club is excited to announce an exceptional career opportunity for a full-time Marketing and Communications Manager! Qualified candidates will thrive in a hospitality-driven environment and be highly focused on providing superior service to our members and guests. The ideal candidate will demonstrate professionalism, strong communication skills, and a passion for creating engaging content, promoting club events, and strengthening communication with members while maintaining the club’s brand and reputation.   General Purpose: Develops and implements an annual sales plan that maximizes profitability for the facility and outstanding quality service for customers.

Requirements

  • Bachelor’s degree (BA); and one to two years related experience and/or training; or equivalent combination of education and experience.
  • Frequently talks and hears. Regularly walks, stands, sits, and uses hands.
  • Occasionally reaches with hands and arms. Occasionally lifts up to 25 pounds.
  • Occasionally works in outdoor weather conditions.
  • Noise level is moderate.
  • None Required.

Nice To Haves

  • 2-4 years of marketing and/or communications experience, preferably in hospitality. College degree preferred.
  • Full-time work schedule predominantly Monday through Friday; however, occasional evening, weekend, and holiday work does occur. The individual must have a flexible schedule and availability.
  • Excellent writing, grammar, and communication skills required to maintain high service standards and interact with members daily.
  • Proficient time-management skills, detail-orientation, and strong follow-through with a high level of accuracy are required.
  • A strong track record of working independently and proactively assisting in identifying bold and creative new initiatives.
  • Comfortable working in fast-paced, high-growth environments where multiple projects are ongoing at once, with different timelines and stakeholders (internal and external).
  • Strong analytical skills, communication, and computer skills.
  • Familiarity with best practices and effective marketing and communications techniques in the club or hospitality industry.
  • Knowledge of or able to quickly learn different computer applications and internet modules, including but not limited to Microsoft products, specialized club-specific apps, Adobe InDesign, internet sites, and club-specific software such as Jonas.

Responsibilities

  • Creates and designs flyers, posters, website emails, newsletters, menus, brochures, creative copy, presentations, data entry, digital signage, and learns new applications as they may arise.
  • Manages social media outlets (Facebook, Twitter, Instagram, Google+, YouTube, etc.), working independently and along with our outside marketing vendors
  • Maintains the property’s brand standards and executes strategies developed to improve the awareness of the Club, its real estate offerings, and communications.
  • Works with the Director of Marketing & Communications to achieve the approved business/marketing plans. Adjusts plans as necessary to optimize the goals and objectives of the Department.
  • Assists in the development of member campaigns and communications to drive the awareness of events and social opportunities internally at the Club.
  • Participates in creating highly polished, inspiring presentations to be used for Club and Committee presentations.
  • Prepares marketing ROI analysis and key performance metric reporting.
  • Prepares marketing analytics to measure performance for prioritizing and optimizing all marketing campaigns, with a focus on spend efficiency.
  • Maintains relationships with key Club staff, Community Association staff, and vendors to coordinate and manage marketing partnerships in conjunction with the Director of Marketing & Communications.
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