Marketing and Communications Lead
About The Position
The Events & Marketing Communications Lead is responsible for designing, executing, and optimizing Highridge Medical’s global events strategy and integrated marketing communications. This role drives high-impact engagement with surgeons, distributors, and internal stakeholders—ensuring all events and communications reinforce Highridge’s brand, support commercial objectives, and deliver measurable business outcomes. This individual partners cross-functionally with Sales, Marketing, Medical Education, and Executive Leadership to elevate Highridge’s presence across trade shows, surgeon education programs, and internal/external communications channels.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 2-5 years of experience in events, marketing communications, or related roles
- Strong project management and organizational skills
- Proven ability to manage complex, cross-functional initiatives
- Exceptional written and verbal communication skills
- Experience managing agencies, vendors, and event partners
- Analytical mindset with ability to translate data into insights
- Ability to thrive in a fast-paced, growth-oriented environment
- Demonstrates Highridge values: courage, responsiveness, grit, and results orientation
- Collaborative, proactive, and adaptable
- Strong executive presence and stakeholder management capability
- Detail-oriented with a passion for delivering high-quality experiences
Nice To Haves
- Experience in healthcare, medical device, or regulated industries strongly preferred
Responsibilities
- Lead end-to-end planning and execution of global events, including trade shows, surgeon education programs, and internal leadership events
- Develop annual events roadmap aligned to commercial and marketing priorities
- Oversee logistics, vendor management, budgets, and on-site execution
- Ensure consistent, high-quality brand experience across all event touchpoints
- Analyze event performance and ROI, providing insights for continuous improvement
- Develop and execute integrated marketing communications plans to support product launches, campaigns, and corporate initiatives
- Ensure alignment with brand standards and messaging frameworks from the Brand-Toolkit
- Manage content development across multiple channels (digital, print, email, and social)
- Partner with product marketing and MedEd teams to translate clinical and technical content into compelling messaging
- Act as a key liaison between Marketing, Sales, HR (for internal comms/events), and Executive Leadership
- Support internal communications initiatives tied to organizational priorities, culture, and engagement
- Align event and communications strategy with broader commercial objectives
- Champion Highridge’s brand identity across all communications and activations
- Ensure consistency in visual identity, tone, and messaging globally
- Elevate the customer and employee experience through thoughtful, high-impact storytelling
- Develop and manage event and communications budgets
- Track KPIs (engagement, lead generation, brand awareness, ROI)
- Optimize resource allocation based on data and insights
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
