Marketing and Communications Intern

Ericsson•Plano, TX

4d•Onsite

About The Position

As a Marketing & Communications Intern, you will gain hands-on experience in the strategic and logistical aspects of event management and marketing. This role focuses on event planning, execution, operational support, and performance tracking—essential skills for a career in marketing.

Requirements

Actively enrolled in an accredited university program on a full-time basis
Current enrollment in an undergraduate program (graduate preferred) in Marketing, Business, Communications, Event Management, or related fields.
Strong organizational and time management skills to balance multiple projects.
Strong written and verbal communication skills.
Curiousity about AI, open to using or familiar with AI-assisted tools or workflows, and eager to deepen their skills in an AI-augmented environment.
Ability to work independently and collaboratively in a team environment.
Technical fluency with social media platforms (e.g., LinkedIn, Twitter, Instagram).
Must have at least a 2.7+ GPA on a 4.0 scale or equivalent
Available for a full-time internship for 12 weeks & beyond.

Nice To Haves

Familiarity with event planning, marketing platforms, or project management tools is a plus.

Responsibilities

Support the planning and execution of integrated marketing campaigns across digital, physical, owned, and paid media channels.
Assist in coordinating campaign assets, timelines, and stakeholder communications.
Help manage campaign calendars and activation workflows to ensure timely delivery.
Create content for marketing campaigns such as customer emails, blog posts, and videos.
Collaborate with stakeholders to develop visually appealing and meaningful workshop materials.
Monitor campaign performance using analytics tools to assess effectiveness.
Track marketing KPIs, prepare reports, and provide actionable insights for future initiatives.
Assist with database management, audience segmentation, and marketing technology platforms.
Assist in the preparation of press materials, briefs, media outreach, and organic social for integrated activation support via owned & earned channels.
Work closely with events & experience team around face-to-face engagements to support the campaigns.
Assist in the preparation of press materials, briefs, and fact sheets for external PR campaigns.
Work on media outreach initiatives, helping to maintain relationships with journalists and media outlets.
Track and analyze media coverage to assess the effectiveness of PR strategies.