Marketing and Communications Analyst

Arbitration Forums Inc.•Tampa, FL

3h•Remote

About The Position

This role at Arbitration Forums is as unique as it is rewarding because of the AF IPAAL Values (Integrity, Passion, Accountability, Achievement, Leadership) and TRI Model (Trust, Respect, Inclusion). The Marketing and Communications Analyst evaluates and shares information on behalf of the organization, may monitor press releases, and posts content on digital platforms. They verify the accuracy of data to prevent miscommunication and ensure the safety and confidentiality of information. They are responsible for the distribution of information and monitoring communications analytics within the email communications platform. This position uses skills in communications, problem resolution, and analysis to manage digital communications, often working with distribution, content management, and intranet platforms. They may develop corporate communication strategies, manage internal communications, and maintain brand reputation. This position serves as a subject matter expert in the design, layout, and development of company collateral, advertisements for industry trade publications, and AF signage. The objective of this position is to perform duties necessary for the authoring/editing, design, coordination, and development of internal/external communications and documentation across a variety of channels. This position will initiate, develop, and execute internal and external communications/notifications/documentation for new and/or updated products, processes, and services, as they relate to daily business at all levels. This position will provide communications support to other departments to include assisting with the development and execution of communications plans, drafting/editing collateral, and designing graphics. This position assists with the production of executive-level communications and represents the department on project teams and in meetings for corporate goals and initiatives. This role coordinates administrative marketing and communications-related plans and objectives related to AF’s products and services. This position will ensure that assignments are completed in a timely manner and are carried out in accordance with AF’s corporate identity (mission/vision/values/brand) and goals. This role will assist with identifying improvement opportunities and developing recommendations to improve processes for marketing and communications-related issues. This role serves as a back-up in maintaining documentation on the member-facing website and employee intranet. DEPARTMENTAL EXPECTATION OF EMPLOYEE Adheres to AF Policy and Procedures and the AF IPAAL Values and TRI Model Acts as a role model within and outside AF. Performs duties as workload necessitates. Maintains a positive and respectful attitude. Communicates regularly with the departmental leader about department issues. Demonstrates flexible and efficient time management and is able to prioritize workload. Consistently reports to work on time, prepared to perform duties of the position. Meets Department productivity standards.

Requirements

Bachelor’s degree in English, creative or technical writing, journalism, or communications
Three to five years of experience writing, proofreading, editing, and communications preferred
Proficient in Microsoft Office (Word, Excel, Outlook, and PowerPoint)
Proficient in Associated Press style and grammar
Proficient in Adobe Creative Suite (Photoshop, InDesign, and Illustrator) and Acrobat Pro
Excellent time management and organizational skills
Excellent copywriting, proofreading, editing, and graphic design skills
Exceptional attention to detail and quality conscious
Strong interpersonal skills and ability to work with employees across all departments from front-line to executive levels
Strong grasp of the English language and grammar
Ability to quickly and efficiently shift priorities
Ability to work with minimal supervision, tackle problems, take immediate action, and proactively follow up
Ability to grasp technical concepts as it relates to software/hardware enhancements or system disruptions
Ability to accept constructive criticism
Ability to accept responsibility and work productively in highly accountable environment
Experience with E-Communications platforms
Experience with WebEx, Zoom, or related video conferencing software
Ability to read, analyze, and interpret the most complex documents.
Ability to respond effectively to the most sensitive inquiries or complaints.
Ability to write speeches and articles in original or innovative techniques or style.
Ability to make effective and persuasive speeches and presentations on controversial or complex topics to top management, public groups, and/or Boards of Directors.
Time management, mental arithmetic, abstract thinking, creativity, and attention to detail.
Ability to utilize good judgment, to adapt to frequent changes in workload, and to adjust competing priorities quickly

Nice To Haves

Experience with Adobe Premiere Pro preferred
Experience with SharePoint and Confluence a plus
Knowledge of insurance industry a plus

Responsibilities

Develop and oversee distribution of external and internal marketing collateral and communications, including e-newsletters, business continuity communications, talking points, training guides, presentations, and fact sheets
Create graphics for communications, the intranet, the website, and social media
Coordinate with SMEs to gather information regarding corporate goal initiatives and other projects to inform communications
Edit, review, and format external and internal company collateral and ensure material adheres to the organization’s brand guidelines
Coordinate with presenters to gather and design content for external and internal meetings
Monitor communications analytics within the email communications platform to inform strategy
Assist with the development of corporate communication strategies
Assist with importing email lists into email communications platform
Segment email lists in email marketing platform based on audience and communication strategies
Assist with the preparation and updating of Board documents
Assist with inventory management of collateral and documentation
Assist with creating/editing videos for communication and the web
Ensure communications follow brand guidelines and speak with one voice
Represent the Communications and Marketing department on project teams and in meetings for corporate goals and initiatives
Attend employee development training
Develop, update, and communicate corporate style guidelines
Maintain record of communication assignments in department platform
Promote the company mission, vision, values
Serves as a backup to the Senior Marketing and Communications Analyst and other members on the team
Manage communication requests and socialize turnaround timeframes to set expectations
Assist internal stakeholders with the communication submission process and guidelines
Other marketing and communications-related duties as assigned