Marketing Advisor

Cardone Ventures Career•Scottsdale, AZ

17h•Onsite

About The Position

The Marketing Advisor is responsible for business marketing advisory and consulting of 12-15 Cardone Ventures’ clients and the regular review and monitoring of their sales & marketing activities and data. As “fractional CMO/CRO” for the client, they will prepare metrics reports, generate marketing budgets and campaign plans, and leverage their sales and marketing experience to guide client revenue maximization through each step of their unique customer engagement models. The Marketing Advisor will also investigate ways to improve profitability through proactive management of CPL/CPA and analyze markets for business opportunities such as expansion, partnership, or diversification to increase flow, conversion, and retention.

Requirements

Experience developing integrated marketing campaigns encompassing digital and traditional marketing tactics aligned to the client’s budget
Possess sufficient financial acumen to develop complex marketing budgets, analyze and interpret complex data, and create insights that inform inform key business decisions for the client
Able to advise clients on how to optimize and leverage CRM software, such as HubSpot, to increase lead conversion and customer retention
Advanced understanding of relevant digital marketing platforms
Expertise with, Google Analytics, Google AdWords, and Facebook Ads Manager
Consultative nature, with ability to articulate high-level insights from complex data sets and highlight opportunities and risks
Deep understanding of analytics & data reporting platforms
Bachelor’s Degree in Marketing or related area of study, or equivalent work experience
At least 6-8 years’ experience in marketing, sales, and management, preferably in a consulting capacity

Nice To Haves

Approaching each client’s business as if it is your own, to truly become an extension of their management team and fully embrace that your success is directly linked to theirs such that it inspires you to get creative and do whatever it takes to ensure their growth
Constantly working towards complete alignment and accountability between the client and team to help us achieve results faster, and being able to evolve communication & inspire others as needed to make this happen
Leveraging data as the basis for all recommendations and outcomes so clients never have to question the ROI of working with you

Responsibilities

Develop annual budgets and implement comprehensive marketing plans to drive increased flow, conversion and retention to enhance brand visibility, customer engagement and overall revenue targets.
Guide and advise on the implementation of foundational marketing components, such as customer personas, the brand house, and customer journeys
Utilize analytical insights to optimize B2C and B2B campaigns, refine target audience segmentation, and maximize the overall effectiveness of marketing efforts
Implement, optimize, and hold clients accountable to tracking of quantifiable marketing KPIs and metrics to measure and improve results
Provide guidance and expertise in analyzing and interpreting performance data to determine campaign success
Provide coaching and mentorship to support the growth and development of the clients’ marketing teams
Advise clients on marketing best practices across digital, social and traditional media channels, including creative agency evaluation and selection
Work collaboratively with cross-functional teams including Operations and Finance to develop coordinated plans for clients

Benefits

Medical, dental, and vision for FT positions and their dependents
Vacation and sick time policy that increases based on tenure with the company
Three work from home days per month (4/month during June-August)
Employee Assistance Program through Guardian
401k with Company match (estimated to launch in Q1 2025)
Pet Insurance through SPOT for your 10X pets!
Competitive parental leave policy: 100% paid - 8 weeks for primary caregiver, and 4 weeks for secondary caregiver + 1 month remote for both
Employee wellness initiatives including a 100% paid for gym membership and access to discounts on local meal prep services
Professional Development through reimbursements for courses/certifications outside of CV, and a 10X Mentorship Program
Continued Education: we provide team members complete access to our range of educational resources valued at over $250,000 in areas such as Sales, Operations, People, Finance and Marketing
Uncapped Commission Potential: all of our team members have the opportunity to sell our Products/Services (and are trained on how to do so). We have several examples of non-sales team members earning well over $20,000 in annual commission