Marketing Account Director (Start-Ups)

Power Digital

3d•Hybrid

About The Position

Power Digital is an AI-Native Growth Firm that combines talent and technology to help leading and emerging brands grow. They use proprietary AI operating system, Omega, and an intelligence layer, Iris, to enhance human capabilities in strategy, analysis, and execution. The firm values its people and culture, fostering a collaborative environment where employees are curious, ambitious, accountable, and committed to delivering results. They support 100% remote, in-office, or hybrid work styles for eligible U.S. employees.

Requirements

6+ years in marketing, with meaningful experience working with early-stage or scaling consumer brands
Has worked with founder-led businesses and understands the dynamic — decisions move fast, emotions run high, strategy and execution blur together
Comfortable building from scratch: no brand guidelines, no historical data, no benchmark — and still making good decisions
Understands crowdfunding-to-DTC transitions and what changes when a brand moves from Kickstarter momentum to sustainable acquisition
Strong prioritization instincts — knows which problems to solve first and which to defer
Comfortable with scrappy media mixes and knows how to get signal out of small budgets
Track record of retaining and growing accounts, including accounts that went through rough patches

Nice To Haves

Many analysts and specialists will be working with startups for the first time, requiring coaching.

Responsibilities

Employ AI technologies to enhance and optimize business processes
Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Run quarterly Power Circuit reviews — diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement; build a prioritized roadmap that accounts for what the client can actually execute with their current resources
Own the senior client relationship, which often means the founder directly; QBRs should feel like a board-ready business update, not a marketing recap
Help clients build measurement infrastructure from scratch when it doesn't exist, establish baselines before optimizing against them
Coordinate paid, SEO, content, email, and creative work around a focused account strategy; scope management is part of the job
Identify expansion opportunities that fit the client's stage, don't oversell services a brand isn't ready for
Manage retention and expansion; lead renewals; grow MRR
Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our proprietary diagnostic system) compliance across managed ADs
Manage and develop 1–2 direct reports — run regular 1:1s, build development plans, and own their performance reviews
Coach analysts and specialists; many will be working with startups for the first time

Benefits

Base salary + commission opportunities
Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
401(k) plan - 4% employer contribution matching
Unlimited Time Off available on day one
Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
Fully flex work environment: full-remote, in-office, or hybrid
A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
Employee Assistance Program (EAP)
12 observed United States national holidays + 2 mental health recharge days per year
Unlimited opportunities for growth & leadership within a rapidly growing firm
Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
Quarterly awards including prize money and recognition for outstanding performance
Opportunities to be involved in company DEI initiatives