Market Transformation Director - Direct to Patient
Vertex Inc.•Boston, MA
•Hybrid
About The Position
The Director, Marketing is accountable for understanding the market landscape and Vertex's position within the market, leading business activities aligned with performance goals of the portfolio, and tracking performance against those goals. As a people manager, this role may have financial accountabilities and human resource responsibilities for assigned staff and teams.
Requirements
- Direct experience with communications review committee for review of tactics
- Ability to oversee generation of insights and apply those insights to business problems/opportunities and make strategic recommendations
- Analytical mindset, with demonstrated ability to lead others to solve complex problems
- Demonstrated ability to develop strategy, make strategic recommendations, and monitor performance
- Advanced knowledge of market forecasts and relationship of business drivers to revenue
- Advanced working knowledge of MS Office applications, including PPT, Excel and Word
- Experience in pharmaceutical marketing or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
- Bachelor’s degree required
- Typically requires 10 years of work experience and 3 years of supervisory/management experience, or the equivalent combination of education and experience
Responsibilities
- Partners with brand/team-lead to shape the brand strategy and brand life-cycle activities
- Directs the development and implementation of strategic and tactical plans for assigned product
- Provides input into forecasting assumptions
- Generates and consolidates key insights across HCPs and patient stakeholders (through market research, ad boards, etc.) and makes strategic recommendations to advance performance against goals
- Develops strong partnerships with cross-functional team to support business goals
- Evaluates ROI for activities of the brand
- As a people manager within the organization, this role may have financial accountabilities and human resource responsibilities for assigned staff.
Benefits
- annual bonus
- annual equity awards
- overtime pay
- medical benefits
- dental benefits
- vision benefits
- generous paid time off
- week-long company shutdown in the Summer
- week-long company shutdown in the Winter
- educational assistance programs
- student loan repayment
- generous commuting subsidy
- matching charitable donations
- 401(k)
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What This Job Offers
Job Type
Full-time
Career Level
Manager
