Market Strategy Manager - Data Centers

Henkel groupRocky Hill, CT
$110,000 - $125,000Hybrid

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

  • Bachelor's degree in Business, Engineering, Marketing, Finance, or related field.
  • 7+ years of experience in one or more of the following: Market Strategy, Business Development, Product Management, Strategic Marketing, Application Engineering, Sales Leadership, or Industry Consulting
  • Strong analytical capabilities with advanced proficiency in Microsoft Excel and experience manipulating large datasets to identify market opportunities, customer targets, and growth trends
  • Demonstrated ability to transform complex data into actionable business insights and executive-level recommendations
  • Demonstrated experience developing and executing growth strategies
  • Experience conducting market assessments, competitive analyses, and opportunity evaluations
  • Experience working directly with customers to identify unmet needs and business opportunities
  • Ability to build business cases and present recommendations to leadership
  • Experience leading cross-functional initiatives and influencing without direct authority
  • Strong analytical, communication, and presentation skills
  • Experience in Data Centers, Industrial Manufacturing, Energy Infrastructure, Electronics, Automation, or related markets
  • Experience launching new products, applications, or market initiatives
  • Experience with market sizing (TAM/SAM/SOM), Voice of Customer, and growth strategy development

Nice To Haves

  • Masters degree preferred.

Responsibilities

  • Develop deep understanding of the assigned vertical market ecosystem, value chain, applications, and customer needs
  • Conduct TAM (Total Addressable Market), SAM (Serviceable Available Market), and SOM (Serviceable Obtainable Market) assessments for existing and emerging opportunities
  • Continuously scout emerging industries, technologies, and applications that may represent future growth opportunities
  • Recommend new markets, applications, and growth platforms for considerations by leadership
  • Build relationships with key OEMs, integrators, contractors, consultants, specifiers, distributors, and strategic partners
  • Conduct voice-of-customer interviews to identify unmet needs and growth opportunities
  • Represent Henkel at industry conferences, trade shows, and customer events
  • Translate market insights into actionable opportunity pipelines
  • Develop business cases and growth recommendations to support investment decisions
  • Identify scalable applications and solutions that can drive sustainable growth across multiple customers and segments
  • Influence innovation priorities, product roadmaps, and technology development initiatives
  • Collaborate with Marketing, Product Development, Application Engineering, Product Management, and global teams to execute growth strategies
  • Present regular updates to the NAMEX Leadership Team on vertical market progress and growth

Benefits

  • affordable plans for medical, dental, vision and wellbeing starting on day 1
  • Paid time off including sick, vacation, holiday and volunteer time
  • flexible & hybrid work policies (depending on role)
  • vacation buy / sell program
  • 401k matching
  • employee share plan with voluntary investment and Henkel matching shares
  • annual performance bonus
  • service awards
  • student loan reimbursement
  • 12-week gender neutral parental leave (up to 20 weeks for parents giving birth)
  • fertility support
  • adoption & surrogacy reimbursement
  • discounted child and elderly care
  • scholarships
  • diverse national and international growth opportunities
  • access to thousands of skills development courses
  • tuition reimbursement
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