Market Planning Analyst

Dollar General • Goodlettsville, TN

15h

About The Position

Dollar General’s Market Planning Analyst manages a regional territory of typically 4 to 5 states where they will be responsible for all aspects of strategic planning, including the identification of optimized locations and development of yearly tactical plans. The Market Planning Analyst will be responsible for analysis of all sites submitted by real-estate partners and will also work closely with their respective real-estate director and managers to ensure sites submitted support the overall Real Estate strategic plan. The Market Planning Analyst will also work closely with Sr. Analysts and Managers on projects and “best in class” research where applicable.

Requirements

• Excellent understanding of Microsoft Office applications (Excel, Word, PowerPoint).
• Detail-oriented individual who can produce quality work with limited need for revisions.
• Ability to think analytically and spatially and make recommendations based on limited information.
• Ability to effectively communicate and present findings while being prepared for “the next question”.
• Ability to multi-task, gather data from multiple sources, prioritize, and manage/manipulate data.
• Ability to work in a fast-paced environment, stay organized, and deliver quality results.
• Must be a dedicated team player, but capable of working independently, and self-motivated.
• Familiarity with Geographic Information System (GIS) technologies and mapping software.
• Knowledge of Financial Metrics and Accounting principles.
• Bachelor’s degree from an accredited college or university in Business or related field.
• 2+ Years in related field, market planning or strategic planning preferred.

Responsibilities

• Responsible for site analysis/sales projections of potential new and relocation opportunities in a regional territory (typically 4 – 5 states). Sites submitted are scrutinized based on demographic, psychographic, competitive, and physical criteria and are modeled based upon a proprietary sales modeling technology and adjusted based on analyst’s understanding of market conditions and analog store trends. Analyst ensures that the site is competitively positioned and fits the overall New store or Relocation strategy. Sites are run through the financial pro-forma to ensure they meet corporate financial hurdle rates.
• Responsible for strategic planning of potential new and relocation opportunities in assigned territory ensuring an adequate pipeline to meet corporate objectives. All potential opportunities are discovered, vetted, and scored to develop a yearly strategic plan. That plan is deployed to and executed by Real-Estate Managers working in specific market areas.
• Participates in internal consulting projects that require spatial and/or financial analysis as directed by managers; seeks feedback and assistance as needed. Sample projects include Competitor Impact Analysis, Store Closing Profitability and Sales Transfer Analysis, Potential Real- Estate Acquisitions, New Market Cost Benefit Analysis, Disaster Store Analysis, Regional Mapping, etc.
• Responsible for store level asset strategy within territory based on relocation vs remodel criteria, lease expiration date, current performance/profitability, real-estate characteristics, and competitive environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees