Market Manager

Ballast Point Brewing Company•San Diego, CA

7d•Onsite

About The Position

Established in 1996 in San Diego, California, Ballast Point has earned a reputation for innovation, quality, and a passion for the craft. Our brewery not only excels in creating world-class beer, but also in fostering a vibrant and inclusive culture. We value teamwork, creativity, and a dedication to quality that extends to every aspect of our operation. If you are passionate about craft beer, amazing food, hospitality, innovation, and want to be a part of a dynamic company with a storied history, Ballast Point Brewing Company is the perfect place to embark on a rewarding career journey. Join us as we continue to push the boundaries of brewing excellence and make a lasting impact in the world of craft beer. The Market Manager is responsible for leading and driving the business performance of our distributors across the San Diego territory. This role requires a dynamic leader who can mentor and manage our Field Sales Representative (FSR) and Distributor Partners, ensuring that they meet and exceed set goals. You will be responsible for planning, executing, and achieving business targets while fostering a collaborative environment that emphasizes teamwork and results.

Requirements

2+ Years experience in distributor management with a strong understanding of wholesaler operations.
Proven supervisory experience with the ability to lead, motivate, and mentor a team.
A background in and passion for the craft beer industry.
Proficiency in Microsoft Office, strong financial acumen, and excellent written and verbal communication skills.
Strong influencing, negotiation, and problem-solving skills.
Ability to collaborate effectively and hold other departments accountable for performance.
Ability to analyze data and use it to inform critical decision-making.

Responsibilities

Oversee and enhance the performance of Ballast Point Brewing Co. distributors across San Diego.
Conduct regular in-person meetings to review performance, programming, and market opportunities.
Mentor the internal Field Sales Representative team in key markets.
Set clear goals and drive accountability for both the wholesaler and FSR teams, using metrics to measure performance and improve processes.
Lead the execution of the monthly, quarterly, and annual business plans, ensuring that all targets are met.
Work closely with the National/Key Account Team to support and execute brand initiatives and promotional programming.
Constantly monitor evolving business trends to anticipate changes, improve performance, and drive sales results.
Participate in and contribute to monthly, quarterly, and annual planning meetings and business reviews with distributor leadership.
Oversee the planning and execution of local events, sampling, and other market initiatives, working closely with distributors and the FSR team.
Manage team budgets, track wholesaler incentive programming, and oversee T&E and invoices.
Conduct annual team performance reviews and development planning.
Review weekly FSR KARMA notes, providing support and follow-ups as needed.