Market Launch Manager - Terapia

Docplanner

11d • Remote

About The Position

Own the launch and early scaling of Terapia in Brazil, leading operations, GTM execution, and market growth. Terapia is a completely new digital product line, separate from our marketplace, designed to connect patients with therapists for ongoing mental health care. Patients are instantly matched with the right psychologist through a survey, which filters for preferences and therapy style, helping ensure the best possible fit. On the therapist side, Terapia is a fresh opportunity, we onboard new therapists and create a fair, performance-driven system. Launched in Poland in December and now expanding to Brazil and beyond, this role is all about owning, nurturing, and successfully launching Terapia in a new market. Your work in the first 90 days will determine whether we scale, pivot, or adjust our investment. This is a hands-on, high-impact opportunity to shape the future of the product.

Requirements

• Proven ability to own outcomes end-to-end in a small team or early-stage environment, thriving where things aren’t yet defined.
• Experience launching a product, market, or operation from zero to first real users —you’ve been there, done that, and learned fast.
• Strong user empathy : you regularly talk to customers, therapists, or end-users, and make decisions based on real insights.
• Comfortable making decisions with incomplete information and confidently owning the results.
• Demonstrated success in designing and scaling go-to-market processes
• Excellent stakeholder management and communication skills : you can align multiple teams, influence decisions, and keep everyone informed in fast-moving environments.
• Analytical mindset : you can gather data, interpret insights, and translate them into clear actions.
• Hands-on problem solver
• English and Portuguese fluent

Responsibilities

• Understand your users deeply: Talk to patients (including unhappy ones) and therapists to uncover blockers, pain points, and opportunities to improve the experience.
• Drive product and operational decisions: Use Pareto/MVP thinking to prioritize what to build, test, or skip, turning messy inputs into clear actions.
• Launch and scale the market: Onboard and manage the first cohort of therapists, setting up processes to ensure smooth operations and high-quality patient care.
• Design and scale GTM processes, creating repeatable playbooks, and growing operations from a handful of users or hires to hundreds.
• Adapt and improve continuously: Use feedback from users and local teams to optimize operations, product features, and the patient-therapist matching system.
• Thrive in ambiguity: Navigate challenges, course-correct when needed, and learn fast in a dynamic early-stage environment.

Benefits

• Healthcare insurance
• Wellness that works for you – from gym memberships to mental health support, we’ve got you covered.
• Time off that counts – whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance.
• meal vouchers (ticket restaurant)
• transport allowances
• extended parental leave
• Remote work and flexible hours

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed