Market Intelligence & Strategy Analyst

Taylor Morrison•Scottsdale, AZ

1d•Onsite

About The Position

As a Market Intelligence & Strategy Analyst working for Taylor Morrison, you will assist in the collection and data analysis from secondary sources, competitive shops, and internal sources to provide support on recommendations for Taylor Morrison existing communities with reliable forecasts of price and pace. Provide the “voice of the consumer” with sound data research on consumer preferences/wants/needs that can be applied to Division decisions on community design, product development, home specifications and marketing communications.

Requirements

Minimum Bachelor’s degree in Business, Real Estate, or quantitative field required
1 to 2 years’ experience in competitive assessments and/or market evaluations in homebuilding or similar industry
Experience in data gathering from various sources and compiling into logical charts, graphs, tables and written form
Highly proficient in MS Office especially Excel
Ability to collaborate effectively with stakeholders at all levels of the organization
Office or non-manual work, which is directly related to management or general business operations
Act as a primary component of which involves the exercise of independent judgment and discretion about matters of significance
Report to Division/Corporate Office/Community daily and adhere to schedule
Ability to access, input, and retrieve information from a computer and/or electronic device
Ability to have face to face conversations with customers, co-workers and higher level manager
Ability to sit or stand for long periods of time and move around work environment as needed
Ability to operate a motor vehicle if applicable
Comply with company policies and procedure

Nice To Haves

Homebuilding experience strongly preferred
Local Market Knowledge a plus

Responsibilities

Gather data and produce clear and concise analysis including data visualizations, presentations, and reporting (charts, graphs, etc.) used for recommendations on existing Taylor Morrison community positioning
Provide monthly completion and assessment of CMA’s (Competitive Market Assessment) through analysis of the competitive landscape for each community
Provide Buyer Profile Reviews
Analyze market demographics to identify Consumer Group wants and needs identified
Provide fieldwork- competitive evaluations (floorplans and specifications)
Conduct focus groups (analyze surveys, focus group moderation, etc.)
Communicate key findings in written and verbal form
Demonstrate a strong understanding of residential real estate market metrics
Perform other duties as assigned