Market Development Representative - Buffalo, NY - Off Premise

Sazerac Company•Buffalo, NY

3d•$57,300 - $85,900•Onsite

About The Position

Join Sazerac as a Market Development Representative and be the key partner for vibrant and bustling off-premise locations (grocery stores, convenience stores, and liquor stores) to achieve volume and distribution sales goals for our brands across Sazerac's diverse spirits portfolio. Each day in your assigned territory brings new opportunities to connect consumers with their favorite brands. As a Market Development Representative, you and your team will play a pivotal role in our success story. The role involves crafting innovative solutions to boost business for assigned accounts, using consumer and category trends to educate customers and build brands, leading distributors with in-store selling and marketing, helping achieve volume objectives for core brands, implementing programs for distribution, merchandising, display, and retail promotions, developing mutually valuable rapport with assigned customers, and serving as the communication lead between key customers, wholesalers, and the internal team. We track established Key Performance Indicators (KPIs) to ensure we consistently reach our goals. Job responsibilities may vary by state depending on regulatory requirements for the state.

Requirements

Bachelor's degree or equivalent experience.
Minimum 1 year of professional field sales experience in alcohol-beverage or CPG (consumer packaged goods) industries. New college graduates are required to have a sales/marketing internship or full/part-time sales role (preferably in consumer-packaged goods) and/or sales competition experience.
Proven volume achievements and ability to deliver on distribution and retail promotional goals.
Demonstrated successful use of sales data analytics and tools to drive sales results, identify market trends, and produce measurable results.
A valid driver's license and ability to travel within an assigned territory is required.
Flexibility to work non-traditional hours, including evenings and weekends.
Live in or near the territory.
Ability to personally cover ordinary and essential business expenses that will be promptly reimbursed.
Required to obtain a solicitor’s permit in any state.

Responsibilities

Implement and manage innovative solutions to boost business for assigned accounts, ensuring Sazerac brands soar in market share.
Use consumer and category trends as your toolkit to educate customers, solve challenges, and skyrocket sales – building brands is an art.
Lead distributors with in-store selling, marketing, and account execution.
Help achieve volume objectives for the core brands in our diverse portfolio.
Implement and execute programs that deliver on distribution, merchandising, display, and retail promotional goals – turning plans into results.
Develop mutually valuable rapport with assigned customers by understanding their needs and requirements.
Take center stage as the communication lead between key customers, wholesalers, and our internal dream team.
Monitor established Key Performance Indicators (KPIs) to ensure we consistently reach our goals.