Market Development Representative

CommonSpirit Health • Santa Cruz, CA

4d • Onsite

About The Position

As our Market Development Rep, you will cultivate and sustain strategic relationships with community physicians, driving awareness and interest in targeted services and service lines, serving as a vital connection point between the medical community and our organization. Every day you will operate under the direction of the Hospital/Market Chief Strategy Officer (CSO) and the Market Executive Director of Market Development (EDMD), collaborating with Senior Team and Program Directors. You will develop acute knowledge in specified service lines to increase interest and awareness, building existing physician relations and establishing new ones. You will proactively identify barriers to physician satisfaction, communicate issues to leadership, and ensure managed follow-up to address concerns. To be successful in this role, you will possess exceptional interpersonal, communication, and relationship-building skills, with a keen understanding of healthcare services and physician needs. You will demonstrate a proactive, results-oriented approach, assessing market trends, articulating service offerings, and effectively addressing physician feedback. Your strategic thinking and collaboration across leadership levels will be crucial for service line growth and physician satisfaction. Works with Provider Relations team to ensure consistent and meaningful sales calls on targeted physicians, rural physicians, and those who have split patient volume practices. Develops and maintains direct marketing relationships with hospital's medical staff and regional physicians with a focus on long term relationship building, communication, and customer service. Understands physician needs within the market and works to develop and increase usage of Dignity Health services by physicians who are split admitters. Responsible for developing and retaining referrals from market physicians as well as increasing growth through sales and marketing. Support Dignity Health's reputation and branding through education and awareness of the Hospital's services. Quickly responds to changes in the marketplace and adapts to the evolving needs of the organization.

Requirements

• Bachelors degree in Business administration, health administration or related field.
• Progressive sales experience within the context of physician relationships (pharmaceuticals, devices, etc.).
• Driver's License: CA, upon hire.
• Excellent interpersonal, human relations, and negotiation skills.
• Excellent written and oral communication skills, including report writing skills.
• Ability to work independently and throughout the system to solve problems.
• Strong service orientation with sensitivity to physician needs.
• Ability to develop and maintain effective working relationships with physicians and all levels of staff.
• Analytical thinking.
• Computer skills including Microsoft Word, Excel and PowerPoint.

Responsibilities

• Cultivate and sustain strategic relationships with community physicians.
• Drive awareness and interest in targeted services and service lines.
• Serve as a vital connection point between the medical community and the organization.
• Operate under the direction of the Hospital/Market Chief Strategy Officer (CSO) and the Market Executive Director of Market Development (EDMD).
• Collaborate with Senior Team and Program Directors.
• Develop acute knowledge in specified service lines to increase interest and awareness.
• Build existing physician relations and establish new ones.
• Proactively identify barriers to physician satisfaction.
• Communicate issues to leadership and ensure managed follow-up to address concerns.
• Ensure consistent and meaningful sales calls on targeted physicians, rural physicians, and those who have split patient volume practices.
• Develop and maintain direct marketing relationships with hospital's medical staff and regional physicians with a focus on long term relationship building, communication, and customer service.
• Understand physician needs within the market and work to develop and increase usage of Dignity Health services by physicians who are split admitters.
• Develop and retain referrals from market physicians.
• Increase growth through sales and marketing.
• Support Dignity Health's reputation and branding through education and awareness of the Hospital's services.
• Quickly respond to changes in the marketplace and adapt to the evolving needs of the organization.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level