Market Development Manager (Charlotte, NC)

Allstate • Charlotte, NC

8d • $60,000 • Hybrid

About The Position

The Direct Sales Marketing Manager Senior Consultant is responsible for ownership of local marketing activities for a given geography including but not limited to field planning, scheduling and executing local and corporate marketing events, promotions and business driving activities and creating, executing, managing and tracking activities and results of new store opening business driving plans. This role will also market daily to local dealerships and other business partners to build presence in the marketplace and increase new business growth.

Requirements

• High School Diploma or GED
• 3 or more years of experience
• In lieu of the above education requirements, an equivalent combination of education and experience may be considered.
• Needs to live in the Charlotte, NC area due to weekly commute.
• Active Learning
• Adaptability
• Business Integrity
• Customer Relationships
• Customer Sales
• Customer Service
• Local Marketing
• Marketing
• Marketing Events
• Office Administration
• Persuasion
• Planning Ability
• Researching
• Sales
• Social Orientation
• Time Management

Responsibilities

• Calls on local dealerships and other business partners to build relationships and increase referrals
• Works with Sales leadership to plan local marketing strategy and outside marketing activities
• Produces monthly marketing newsletters by collecting information throughout each month
• Works together with marketing to manage local social pages
• Tracks event results and continuously builds a list of events with the best return on investment
• Works to proactively sell Affinity program to local businesses within the assigned region and monitor account activity to produce desired results

Benefits

• Comprehensive technology setup, including a laptop, monitors, headset, keyboard, and mouse.
• Monthly connectivity reimbursement to help offset internet costs for eligible remote employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED