Manufacturing Sales Training and Enablement Director

Matroid

49d

About The Position

Matroid is a leading computer vision company delivering an end-to-end platform that enables enterprises to rapidly train and deploy automated visual inspection across imagery sources, including EO, IR, X-Ray, CT, OCT, and more. As artificial intelligence adoption accelerates, applying these technologies to real-world industrial challenges requires deep domain expertise. Matroid’s mission is to democratize computer vision—empowering domain experts to build and deploy models without writing a single line of code. Founded by a Stanford professor in 2016, Matroid has raised $33.5M and is deployed across manufacturing, security, and industrial IoT environments. We're changing how enterprises approach quality, safety, and operational efficiency. As Director of Sales Enablement & Training, you will build and lead Matroid’s global sales enablement function—equipping our enterprise sales team with the skills, tools, and methodologies needed to win complex, technical deals in manufacturing environments. You will partner closely with Sales Leadership, Product, Marketing, and Field Engineering to design and execute a scalable enablement strategy that drives faster ramp times, higher win rates, and consistent execution across the sales organization. This is a highly strategic, hands-on leadership role that blends sales expertise, training design, technical fluency, and operational rigor. You will report directly to the CEO and play a critical role in scaling Matroid’s enterprise go-to-market engine. You must have deep knowledge of manufacturing technology, protocols, and equipment.

Requirements

7–12+ years of experience in sales enablement, sales training, or enterprise SaaS sales.
Experience supporting enterprise sales teams selling into manufacturing or industrial environments.
Strong understanding of consultative and value-based selling methodologies.
Proven ability to coach and develop high-performing sales professionals.
Experience with complex, multi-stakeholder enterprise sales cycles.
Excellent communication, presentation, and storytelling skills.
Strong analytical mindset with data-driven decision-making.
Experience working cross-functionally in a fast-paced startup environment.
Sales coaching and adult learning principles
Ability to translate technical concepts into business value
Strong messaging and storytelling development
Strategic thinking with hands-on execution
Cross-functional leadership and influence

Nice To Haves

Experience in: Computer vision, AI/ML, or data platforms Manufacturing or industrial markets Automation technologies (MES, SCADA, sensors, etc.)
Prior experience as an Enterprise Account Executive or Sales Leader.
Familiarity with MEDDICC, Challenger Sale, or similar frameworks.
Experience building enablement functions from the ground up.

Responsibilities

Define and execute the company-wide sales enablement strategy aligned to revenue goals.
Build scalable onboarding and continuous training programs for Enterprise AEs.
Establish KPIs to measure enablement effectiveness (ramp time, win rate, deal size, quota attainment).
Partner with Sales Leadership to identify skill gaps and drive performance improvements.
Design and deliver onboarding programs for new hires in enterprise SaaS sales.
Develop ongoing training in: Discovery & qualification Deal strategy & multi-threading Negotiation & closing Executive communication
Run role-playing sessions, call reviews, and deal strategy workshops.
Provide 1:1 coaching on active enterprise deals.
Educate AE's on manufacturing terminology, protocols, equipment, and more.
Train sales teams on: Computer vision and AI/ML concepts Manufacturing workflows and use cases (quality inspection, automation, safety, etc.)
Translate technical product capabilities into clear, compelling business value.
Partner with Field Applications Engineers to improve technical fluency across the sales team.
Develop enablement around key industry verticals (automotive, metals, electronics, etc.).
Implement and reinforce a consistent enterprise sales methodology (e.g., MEDDICC, Challenger).
Standardize best practices for: Pipeline management Forecasting Deal qualification
Develop playbooks for land-and-expand strategies within large manufacturing accounts.
Create and maintain: Sales playbooks Pitch decks ROI calculators Competitive battlecards
Develop industry-specific messaging for manufacturing verticals.
Partner with Marketing and Product to ensure alignment on positioning and messaging.
Evaluate and implement modern sales enablement tools and platforms.
Analyze sales performance data to identify trends and training opportunities.
Partner with leadership to improve: Win rates Sales cycle efficiency Average deal size
Track onboarding effectiveness and ramp timelines.
Drive adoption of sales methodologies and tools across the team.