Managing Editor, MoneySense

RatehubToronto, ON
Remote

About The Position

MoneySense is one of Canada's most trusted personal finance brands, providing independent insight and expert context for millions of Canadians. Since its acquisition by Ratehub Inc. in 2018, MoneySense has maintained editorial independence while leveraging the backing of a leading Canadian fintech. The brand is at a pivotal moment, adapting to changing reader consumption habits and the rise of AI, emphasizing the enduring value of trusted, human-led financial journalism. MoneySense is positioned to lead this evolution with its editorial heritage, data assets, and fintech infrastructure.

Requirements

  • 5+ years of experience in digital journalism or editorial publishing, with at least 2 years in a leadership or senior editorial role.
  • Deep knowledge of the Canadian personal finance landscape, including mortgages, investing, taxes, and banking.
  • Proven ability to lead a content operation end-to-end, from initial strategy and commissioning to editing, publishing, and performance analysis.
  • A track record of managing freelancers and subject-matter experts
  • Expertise in SEO and a working knowledge of GEO, with the ability to turn search and generative engine data into an actionable editorial plan.
  • Experience with newsletter platforms and audience engagement strategies designed to build direct reader relationships.
  • Experience with data-led storytelling, including the ability to interpret public datasets (like StatsCan or CMHC) and translate them into reader-friendly insights.
  • Exceptional editing skills, with a focus on accuracy, clarity, and maintaining a consistent brand voice across a large volume of content.
  • Proficiency with the modern editorial stack, specifically WordPress (or similar CMS), SEMrush (or similar SEO tools), and Google Analytics.
  • Bachelor’s degree or equivalent in Journalism, Communications, or a related field.

Nice To Haves

  • Professional financial designations (e.g., CFP, QAFP, or CSC) or a deep background in financial services.
  • Experience with AI-aided workflow tools and a practical understanding of how to use them to improve editorial efficiency and research.

Responsibilities

  • Own the end-to-end editorial process, ensuring every piece of content meets MoneySense’s high standards for accuracy, independence, and authority.
  • Rethink the editorial calendar to reflect shifts in consumer behavior, prioritizing high-value, expert-led content that goes beyond simple search queries.
  • Recruit, brief, and manage a roster of freelance contributors and vetted financial professionals (CFPs, tax experts, etc.) for quotes, columns, and the "Ask MoneySense" franchise.
  • Assign and edit content optimized for both traditional search (SEO) and generative engines (GEO), prioritizing proprietary data, original reporting, and expert insight that AI cannot replicate.
  • Produce data-led stories by combining Canadian public datasets (StatsCan, CMHC, Bank of Canada) with Ratehub’s proprietary data to generate unique financial insights.
  • Lead reactive coverage for major financial events (e.g., Bank of Canada rate decisions), ensuring expert-led analysis is published and distributed within hours of an announcement.
  • Develop reporting formats that feature real Canadians and expert commentary (e.g., financial profiles and annotated case studies) that go deeper than anything AI can generate.
  • Manage the update cycle for "Best of" guides and cornerstone content to ensure they remain accurate, competitive, and relevant for readers.
  • Monitor performance metrics across Google Analytics, SEMrush, and other tools to identify shifts in how readers discover and interact with our content.
  • Use data insights to optimize content, improving discoverability and the reader journey from first touchpoint to financial decision.
  • Guide social media and newsletter distribution strategies, ensuring content is packaged effectively to drive audience retention and direct engagement.
  • Oversee digital publishing workflows to ensure content is formatted and distributed in adherence to brand standards across all platforms.
  • Work with product and engineering on interactive tools and content experiences that create reasons to visit and return to MoneySense.ca.
  • Collaborate with sales on branded content and sponsorship packages while maintaining editorial independence.

Benefits

  • Competitive Compensation: A salary that reflects your experience and the Canadian market.
  • Remote-First Environment: The flexibility to work from anywhere in Canada, with occasional in-person team gatherings for collaboration.
  • Flexible Hours: Autonomy to manage your schedule to support work-life balance.
  • Comprehensive Benefits: Full health and dental coverage with no employee-paid premiums.
  • RRSP Matching: A company-matched RRSP program to support your long-term financial goals.
  • Professional Development: An individual training allowance to help you grow your skills and career.
  • Team Socials: Regular events, both remote and in-person, to build connections across the organization.
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