Manager, Strategic Licensing Partnerships
About The Position
The Strategic Licensed Partnership Manager is a pivotal new role dedicated to expanding Ford's presence as a lifestyle brand through high-visibility, cross-category partnerships. Working with the Head of Global Licensing and an extensive network of internal stakeholders, this position will be instrumental in bringing to life our global brand strategy, focusing on executions that resonate with our "Build, Thrill, and Adventure" lifestyle audiences. In this role, you will be the primary architect and driver of Ford's most exciting, high-profile consumer product collaborations (focused on apparel, but extending into gaming, digital, lifestyle gear, and more). We need a confident, extroverted strategist who has the persuasive power to "win a room" and make teams comfortable being uncomfortable as we push the boundaries of authentic consumer collaborations at Ford. If you have a natural, tuned-in pulse on cultural trends, a fearless vision, and a passion for protecting and elevating brands, this is your opportunity to forge a high-impact path for your career and have fun doing it. This role is critical for capitalizing on the growing market opportunities for strategic collaborations, leveraging licensing to forge unique, positive brand momentum and deliver on the idea that 1+1 can equal 3 when done right. By leading the charge on complex, high-profile projects, this role will creatively drive significant strategic royalty revenue growth and enhance Ford's brand equity across lifestyle categories.
Requirements
- Confident, extroverted strategist with persuasive power.
- Tuned-in pulse on cultural trends.
- Fearless vision.
- Passion for protecting and elevating brands.
- Highly motivated.
- Positive leader with a passion for doing cool things.
Responsibilities
- Expand Ford's presence as a lifestyle brand through high-visibility, cross-category partnerships.
- Bring to life Ford's global brand strategy, focusing on executions that resonate with "Build, Thrill, and Adventure" lifestyle audiences.
- Be the primary architect and driver of Ford's most exciting, high-profile consumer product collaborations (focused on apparel, but extending into gaming, digital, lifestyle gear, and more).
- Push the boundaries of authentic consumer collaborations at Ford.
- Capitalize on growing market opportunities for strategic collaborations.
- Leverage licensing to forge unique, positive brand momentum.
- Lead the charge on complex, high-profile projects.
- Creatively drive significant strategic royalty revenue growth.
- Enhance Ford's brand equity across lifestyle categories.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
