Manager, RGM Retail Strategy

Coca-Cola•Atlanta, GA

3d•Hybrid

About The Position

The Manager, RGM Retail Strategy delivers pricing, promotion, and package insights to drive revenue, volume, and profit for the NAOU system. This role embeds strategic consumer, shopper, and post-event insights to drive RGM decision-making with RGM Multiyear, OBPPC, Franchise and Execution teams. This requires holistic business understanding, an analytical mindset, and strong collaboration skills.

Requirements

Excellent analytical skills – ability to draw insights and actions from data; ability to develop volumetric & financial models that can accommodate multiple inputs from diverse data sources and be used for scenario planning
Strong partnership and collaboration: Must be able to work across functions and the system effectively.
Solid presentation, influencing, and storytelling skills: Present ideas and drive initiatives with clear and concise reasoning and action plans.
Strong understanding of customer P&L management, revenue growth management capabilities, forecasting, and trade spend effectiveness.
Ability to evaluate business planning goals/strategies and analyze financials to derive insights and initiate gap solving.
Good verbal communication and interpersonal skills with ability to collaborate and influence decision making to drive adoption of insights
Develop business plans / business cases – strategic thinking (forward-looking vision and anticipating of future needs)
Change Management – demonstrates innovation & creativity to develop novel business solutions; ability to influence/gain alignment across divergent perspectives.
Knowledge in key data systems - in market measurement, consumer segmentation, consumer panels, pricing evaluation and shopper card datasets
Proven leadership and collaboration skills – ability to influence and build consensus across and within teams
Bachelor’s degree
Minimum of 3+ years of experience, preferably in the consumer goods/beverages industry
Must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Nice To Haves

Pricing & Promotions – understanding of rate/mix drivers and promotional impact on overall rate
OBPPC Strategy – multi-year and in-year strategies to accelerate revenue, profit, and growth
Opportunity Mapping

Responsibilities

Support in development of in-year and multi-year retail strategy actions.
Provide analysis and solution recommendations using key retail strategy tools and advanced data analysis.
Analyze business performance for gaps versus plan drivers and lead the development of contingencies/solutions.
Collaborate with the Customer teams, RGM MY, Bottlers, and OBPPC teams to meet short and long-term growth objectives.
Partner with cross functional RGM teams to embed consumer and shopper insights into price, promotion and package decisions.
Collaborate with the larger RGM retail strategy team to support innovative strategic frameworks to drive key decision making.
Partner with the RGM capabilities team and vendors as needed to rollout retail strategy solutions at scale.