Manager Qualitative Insights

MaterialLos Angeles, CA
$70,000 - $80,000Hybrid

About The Position

As a Manager, you will be responsible for managing and in some cases leading multiple research and insights engagements at a time. You will act as a thought partner to our junior to mid-level clients, educating them about every step of the process, framing insights for actionable recommendations, while developing trust and building lasting relationships. Specific delivery-oriented responsibilities include but are not limited to discussion and activity guide development, online and face-to-face moderation, managing internal project members, notetaking, financial project management, developing nearly client ready reports/deliverables (including slides, video deliverables, microsites), overall account/project management and managing scope/knowing when to escalate roadblocks to push work through effectively. This also includes working with and collaborating with internal cross-functional teams (e.g., Insight Ops - Qual, Insights Design, India Cohort, Behavioral Sciences, Quant practice and other practices) in support of executing the highest quality work. Insights reporting responsibilities include translating data into learnings, telling visual stories through data and comprehensive narratives that frame impactful and strategic recommendations. This process to be overseen in partnership with a Senior Project Lead/Senior Team member. Team & client management responsibilities include establishing, supporting and building thriving relationships with junior to mid-level Insights and Marketing client stakeholders. Mentoring, coaching, and delegating appropriate work to Associates and Sr. Associates, sharing responsibility for their growth and development. You will be mentored by senior leadership and receive on-the-job formal training through Material. Skills required for success include critical thinking, strategic thinking, project management and problem identification oriented around solutions and POV. Ability to learn and adapt to cutting edge technologies to drive efficiency. And leading through practice of skills established in the Associate/Sr. Associate role (or other relevant career experience).

Requirements

  • Minimum of 3 years of experience in market research, with a proven track record of managing multiple end-to-end research projects.
  • Strong understanding of and experience with qualitative methodologies, including focus groups, ethnographies, in-depth interviews (IDIs), online communities, etc.
  • Broad experience across different types of objectives (JTBD/Needs, Segment Illumination, Audience Understanding, Journey Mapping, Product Innovation, Positioning, etc.).
  • Excellent communication and presentation skills, with the ability to convey complex insights to diverse audiences.
  • Proven ability to work collaboratively in cross-functional teams and manage relationships with external vendors.
  • Proficiency in market research software and tools and Microsoft/Google Suites.
  • Demonstrated curiosity, willingness to learn (learning mindset), openness to sharing, receiving, asking for, and applying feedback.
  • Adaptability to new methodologies and technologies in the market.

Nice To Haves

  • Masters degrees are a plus.
  • Bachelors degrees and/or studies in a social science, communications, or business related field.

Responsibilities

  • Managing and in some cases leading multiple research and insights engagements at a time.
  • Acting as a thought partner to junior to mid-level clients, educating them about every step of the process, framing insights for actionable recommendations, while developing trust and building lasting relationships.
  • Developing discussion and activity guides.
  • Online and face-to-face moderation.
  • Managing internal project members.
  • Financial project management.
  • Developing client-ready reports/deliverables (including slides, video deliverables, microsites).
  • Overall account/project management.
  • Managing scope and knowing when to escalate roadblocks to push work through effectively.
  • Working with and collaborating with internal cross-functional teams (e.g., Insight Ops - Qual, Insights Design, India Cohort, Behavioral Sciences, Quant practice and other practices).
  • Translating data into learnings.
  • Telling visual stories through data and comprehensive narratives that frame impactful and strategic recommendations.
  • Establishing, supporting and building thriving relationships with junior to mid-level Insights and Marketing client stakeholders.
  • Mentoring, coaching, and delegating appropriate work to Associates and Sr. Associates, sharing responsibility for their growth and development.

Benefits

  • On-the-job formal training through Material.
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