Manager, Products and Partners
About The Position
Make-A-Wish Canada is seeking a Manager, Products & Partners to join their team. This role is crucial for leading select mass fundraising initiatives and contributing to the integrated strategy and execution of plans for corporate, community, legacy, tribute, and alumni programs. The position emphasizes providing service to internal partners and executing data-informed campaigns to drive revenue growth. Make-A-Wish Canada is recognized as a Great Place to Work® and is dedicated to child-focused values, employee experience, and creating an inspiring workplace. They have been granting wishes for over 40 years, with research indicating that prescribed wishes improve treatment commitment and deliver lasting health benefits.
Requirements
- Post-secondary education in business, marketing, communications, fundraising, or equivalent combination of training, education and work experience.
- 5 years of progressive experience in integrated marketing and advertising, with experience in non-profits and peer-to-peer fundraising events a plus.
- Experience in people leadership or leading cross-functional teams and vendors/agencies.
- Strong strategic planning and revenue growth capabilities.
- Service-minded individual who values collaboration and flawless execution.
- A clear Criminal Background Check will be required.
Nice To Haves
- Bilingualism (French and English) is a strong asset.
Responsibilities
- Serve as the primary point of contact for corporate partner program marketing requests, partnering with the Corporate team to develop and execute marketing and communications initiatives.
- Partner with the Community Partnerships team to develop and execute marketing and communications initiatives, including promoting initiatives across provinces to attract new business and support event promotion.
- Lead the strategy, execution, and reporting for the sweepstakes program, with responsibility for achieving the program’s revenue target of $200K by FY28.
- Develop and execute strategies to strengthen relationships with funeral homes and grow revenue in this area, including promotion and mailing programs.
- Partner with the Legacy Giving team to develop and execute marketing and communications plans and initiatives.
- Support the development and execution of the Alumni stewardship and fundraising program.
- Develop and execute strategies to maintain and grow relationships with external partners through which donors give to Make-A-Wish Canada, including ongoing reporting and performance tracking.
- Respond to and support miscellaneous marketing and communications needs as required.
Benefits
- group health and dental premiums fully covered by the Foundation
- RRSP contribution matching
- Annual vacation starting at three weeks
- additional paid leaves such as personal days and Wish hours
- Employee Wellness Program
- other corporate discounts
- Continuous learning, development and internal training opportunities
- Fun employee activities, contests, and more!
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
Associate degree
