Manager, Product Knowledge & Training

Formations IncEdmonton, AB
Onsite

About The Position

Formations Inc. is seeking a Manager, Product Knowledge & Training to establish and lead a structured learning and development function. This role involves designing, developing, and delivering training programs covering product knowledge, sales, customer service, supervision, and management. The position will leverage internal expertise, vendor partnerships, and digital learning tools to enhance workforce capabilities. The Manager will collaborate with HR, Marketing, and the Director team to identify learning needs, create curriculum, and implement training that yields tangible results. This is a hands-on role focused on building training initiatives from the ground up and directly influencing employee growth within the company.

Requirements

  • Post-secondary education in Adult Education, Instructional Design, Human Resources, or a related field, or equivalent experience.
  • Proven experience designing and developing training using Articulate Storyline and Articulate Rise 360.
  • A strong background in adult learning principles and instructional design, with the ability to translate technical or product knowledge into effective training content.
  • Working knowledge of instructional design models and frameworks, such as ADDIE (Analysis, Design, Development, Implementation, Evaluation) and Bloom's Taxonomy, to structure learning objectives and content.
  • Familiarity with adult learning theory (andragogy), including how to design for motivation, relevance, and varied learning styles in a workforce setting.
  • Experience applying evaluation models such as Kirkpatrick's Four Levels (Reaction, Learning, Behavior, Results) to measure training effectiveness and business impact.
  • Understanding of microlearning, blended learning, and scenario-based design principles to keep content engaging and digestible for a busy, frontline workforce.
  • Experience with Learning Management Systems (LMS) and digital/blended learning delivery.
  • Comfort working cross-functionally with HR, Marketing, and Director-level stakeholders to align training with business priorities.
  • Strong facilitation and presentation skills, with experience delivering both in-person and virtual training.
  • Self-starter who thrives building programs from the ground up in a growing, fast-moving organization.
  • Willingness to travel to branch locations as required.

Responsibilities

  • Partners with Human Resources, Marketing, and the Director team to craft annual training priorities and a multi-year curriculum plan that addresses product knowledge, sales, customer service, supervisory, and management gaps.
  • Builds a high level of product knowledge across all Formations distribution and manufactured products, including features, functionality, and technical aspects.
  • Stays current on trends in training & development, adult learning strategies, and vendor product training, bringing new ideas forward to leadership.
  • Establishes relationships with external consultants, vendors, and training firms to extend internal expertise where needed.
  • Prepares periodic reports and presents progress on learning and development goals to HR, Marketing, and Director-level stakeholders.
  • Designs and leads training needs assessments in conjunction with HR, Marketing, and Branch Operations leadership to pinpoint gaps in product knowledge, sales, customer service, and supervisory/management skills.
  • Develops and deploys e-learning content using authoring tools such as Articulate Storyline and Articulate Rise 360, alongside a Learning Management System (LMS).
  • Leads the Product Knowledge Specialist and collaborates with subject matter experts to translate technical product information into engaging, accessible training content.
  • Designs and facilitates supervisory and management development programs in partnership with Human Resources.
  • Evaluates training effectiveness on an ongoing basis, tracking attendance, completion, and impact, and adjusts programming accordingly.
  • Researches and recommends new learning technologies and tools (e-learning authoring software, video editing tools, engagement and feedback platforms, etc.).
  • Travels to branch locations as needed to deliver and support training initiatives.
  • Coordinates warehouse and manufacturing training and skill development for supervisors and lead hands.
  • Builds a mentoring program connecting warehouse/manufacturing supervisors with Director-level mentors.

Benefits

  • Competitive compensation package
  • 100% company sponsored health and dental benefits
  • A generous flexible benefit program, including options for: Health Spending Account (HSA), Personal Spending Account (PSA), RRSP contributions
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