Manager - Partnership Marketing

Hard Rock Digital•Florida Ridge, FL

14h•Remote

About The Position

Hard Rock Digital is building a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. They are creating innovative products and technologies for millions of consumers, emphasizing customer interaction, experience, behavior, and insight. Hard Rock Digital leverages the legacy of Hard Rock and the Seminole Tribe of Florida, a brand known worldwide in gaming, entertainment, and hospitality, into the digital space. The Manager, Partnership Marketing will own the day-to-day management and execution of Hard Rock Bet's partnerships across premium experiences, live events, and destination and venue programs within the Lifestyle & Entertainment portfolio. This role will drive activation planning and delivery, serve as a primary point of contact for assigned partners, and ensure programs move from concept through flawless execution. This position is ideal for someone who thrives in a fast-paced environment, loves live events and premium experiences, and wants to help shape one of the fastest-growing brands in gaming. This role reports to the Director, Partnership Marketing.

Requirements

4-7 years of experience in partnerships, marketing, events, hospitality, or experiential marketing (brand, entertainment property, venue, or agency)
Bachelor's degree in Marketing, Communications, or related field
Experience managing partnerships or activations from planning through execution
Experience with on-site event execution, including venue and vendor management and guest experience
Strong organizational and project management skills with the ability to manage multiple workstreams simultaneously
Ability to work with external partners, venues, and vendors while collaborating cross-functionally
Comfort balancing hands-on execution with forward planning in a fast-paced environment
Excellent written and verbal communication skills
Proficiency in PowerPoint/Google Slides, Excel/Google Sheets, and project management tools (Monday.com, Asana, Airtable)
Passion for sports, sports betting, entertainment, and culture

Nice To Haves

Online casino, iGaming, or sportsbook marketing experience a plus, but not required

Responsibilities

Own day-to-day management of assigned partnerships, from planning through execution and fulfillment, including on-site activations
Serve as the primary internal and external point of contact for assigned partners
Lead planning and on-site execution of premium experiences, live events, and destination and venue programs
Manage guest experience details for premium programs, including access, itineraries, credentialing, and venue and vendor logistics
Drive partnership timelines forward, ensuring momentum from proposal to execution
Support deal refinement by helping define assets and experiential value propositions
Negotiate and secure added-value assets, make-goods, or optimizations when appropriate
Coordinate across internal teams (Brand, Creative, CRM, Promotions, Omni-Channel, Social, Media, and Legal/Compliance) and external vendors to ensure commitments are delivered on time and on brand
Develop integrated activation plans across on-site, digital, social, CRM, content, and promotions
Manage creative and campaign workflow from brief through production, approvals, and launch
Ensure activations are delivered on brand, on budget, and aligned with partnership objectives
Work closely with external agency partners to keep execution aligned, high quality, and scalable
Partner with Evaluation & Measurement to contribute insights and recommendations that inform optimization and future opportunities
Support recap reporting for key partnerships, capturing results and learnings
Identify opportunities to enhance performance and streamline processes