Manager, Paid & Social Content Creation

Prose•New York, NY

1d•$110,000 - $115,000•Hybrid

About The Position

The Manager, Paid & Social Content Creation will lead and evolve how Prose shows up across social. This role owns the full content lifecycle: strategy, production, and performance across Instagram, TikTok, YouTube, Facebook, and Pinterest. You will concept, shoot, and edit short-form content for both organic and paid channels, manage freelance talent and external partners, and use data and cultural insight to sharpen creative output. Success here requires deep platform fluency, strong creative judgment, and a bias toward results.

Requirements

3-5+ years of experience in social content creation, preferably in beauty, skincare, or a related industry; bachelor's degree and portfolio required
Comfortable on camera; proficient in mobile-first production (iPhone and/or lightweight camera setups) for TikTok, Instagram, YouTube, and Facebook
Proficient in editing tools (CapCut, Adobe Premiere Pro, Final Cut Pro, or similar), Adobe Creative Suite, and Figma
Deep, native fluency across Instagram, TikTok, YouTube, and Facebook, with strong command of how content strategy, format, and cadence differ across platforms
Strong grasp of beauty, fashion, and design trends; passion for consumer-centric storytelling in skincare and beauty
Familiarity with social performance metrics and analytics tools (e.g., Dash Hudson)
Skilled user of AI tools as part of the creative process, using them to drive higher-quality output and production efficiency
Strong cross-functional communication and collaboration skills; highly organized with the ability to manage multiple workstreams in a fast-paced environment

Responsibilities

Lead platform-specific content strategy and production across Instagram, TikTok, YouTube, Facebook, and Pinterest, targeting approximately 40+ net new video and static posts per month
Concept, shoot, and edit short-form content for organic and paid channels, owning the full lifecycle from ideation through post-production; lead content capture for campaigns, always-on needs, and brand moments including photoshoots and events
Manage freelance designers, editors, and external partners; oversee pre-production planning (shot lists, props, capture plans) and end-to-end content workflows
Partner with Creative Strategy, Copy, Growth Marketing, Social, Influencer, and Project Management teams to ensure cohesive storytelling and efficient execution across workstreams
Present concepts to stakeholders and incorporate feedback with a solution-oriented approach
Translate cultural trends, audience insights, and performance data analysis into platform-native narratives; apply testing frameworks to continuously improve engagement and conversion
Build and maintain brand toolkits, visual guidelines, and scalable systems to support high-volume content creation
Stay current on AI and emerging tools in the creator space; test and implement solutions that improve workflow efficiency and creative quality