Manager of Photography & Videography

Hilton Head, SC Growth•Hilton Head, SC

2d•Onsite

About The Position

The Manager of Photography & Videography is responsible for leading and elevating the visual storytelling strategy across the portfolio. In partnership with the Creative Director, this role serves as the creative authority for all photography and videography, ensuring a consistent, compelling, and brand-aligned visual identity that showcases the unique character of each property. The position oversees the planning and execution of high-quality content productions, the development of visual standards, and the creation of a best-in-class content library that supports marketing, social media, web, public relations, sales, and advertising initiatives. Through innovative content creation and brand stewardship, this role drives engagement, strengthens brand perception, and inspires travelers.

Requirements

5+ years of professional photography and/or videography experience, with a portfolio that demonstrates luxury, lifestyle, or hospitality work at a high level
Demonstrated experience as a creative director or visual lead, not just a shooter — someone who sets the standard and elevates the work of others
Expert-level proficiency in Figma and Adobe Lightroom, Adobe Premiere Pro, and/or Final Cut Pro; strong command of post-production workflow
Deep understanding of how visual content performs across Instagram, TikTok, YouTube, websites, email and paid media — and the ability to produce platform-natively
Experience managing content shoots end-to-end, including pre-production planning, on-set direction, and post-production delivery
Ability and enthusiasm to travel regularly (estimated 30–50% of time)
Experience working in luxury hospitality, boutique hotels, or a multi-property brand environmen
Experience with digital asset management (DAM) platforms
Strong network of freelance talent — photographers, videographers, stylists, editors — across key markets

Responsibilities

Maintain a cohesive visual direction for the portfolio, while honoring the individual creative identities of each property and brand
Develop and maintain a portfolio-wide Visual Style Guide covering photography aesthetic, videography standards, editing and color treatment, talent direction, and post-production specifications
Partner with the Creative Director, VP of Marketing and property marketing teams to align visual content with brand positioning, seasonal campaigns, and business objectives
Plan, schedule, and lead content shoots— including hero lifestyle campaigns, food & beverage photography, architectural and interior shoots, spa and wellness content, and event coverage
Serve as primary photographer and/or videographer on shoots, with the judgment and experience to know when to bring in specialized talent
Source, brief, and manage contracted photographers, social media agency, videographers, drone operators, editors, and stylists as needed for each property and shoot type
Manage pre-production logistics including shot lists, mood boards, talent coordination, prop and wardrobe sourcing, and property access scheduling
Oversee all post-production: editing, color grading, retouching, file delivery, and archiving
Build, organize, and continuously refresh a centralized, portfolio-wide content library that ensures every property has a current, on-brand bank of photography and video assets ready for use
Establish naming conventions, tagging systems, and usage rights tracking so assets are accessible and compliant across teams
Prioritize content shoots based on current gaps, upcoming campaign needs, and seasonal opportunities — proactively planning six to twelve months ahead
Collaborate closely with property marketing teams, the social media agency, PR agency, and corporate marketing to ensure visual content is available, on-brand, and channel-ready
Brief and supply assets to support paid media, website updates, editorial features, sales collateral, and investor presentations
Partner with the Creative Services Manager to align on property-level content shoots and asset delivery