Manager of Marketing, Ticketing, and Fan Engagement

Howard University•Washington, DC

5d•$55,000 - $60,000

About The Position

The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff “for fit” makes significant contributions to Howard University’s overall mission. At Howard University, we prioritize well-being and professional growth.

Requirements

Bachelor’s degree in sports management, athletic administration, business administration, marketing, or related field.
Minimum two (2) years' relevant experience.
Strong interpersonal, communication, and organizational skills.
Ability to establish and maintain effective working relations with various constituencies.
Ability to work a varied schedule including nights and weekends.
Strong computer skills and the ability to utilize the latest advances in technology.

Responsibilities

Creates and implements all aspects of marketing, ticketing, and promotions plan for the Athletic Department.
Assists in creation of individual ticket programs and promotions, advertising campaigns and community programs designed to increase attendance and revenue at Howard athletic events with a specific emphasis on football, men’s basketball, women’s basketball, and volleyball.
Enhance and direct game presentations at athletic events.
Assists all community outreach activities for Howard Athletics and creates initiatives with the focus on ticket sales as part of maximizing overall ticket revenues.
Direct liaison with the Department of Student Affairs and Campus Life for oversight and activation of student attendance initiatives and programming for athletic games and events.
Coordinator of sponsorship activation activities, activation, and fulfillment.
Establishes relationships within the community with key groups such as youth sport leagues, scouts, and schools in support of group sales program.
Assists in the creation and execution of comprehensive marketing strategies for the Athletic Department that focuses on increasing attendance at all Howard athletic contests with a specific emphasis on maximizing ticket sales for all current ticketed sports (football, men’s basketball, women’s basketball, and volleyball).
Assists in creation and implementation of the overall advertising plan designed to increase individual ticket sales and increase attendance at all athletic events.
Works with Communications in the creation of website and social media elements aimed at promoting ticket sales.
Directs and manages many aspects of game operations and entertainment at assigned Howard Athletic events with a specific focus on football, men’s basketball, women’s basketball, and volleyball.
Creates scripts that coordinate all in-game activities for assigned athletic events.
Assists in the hiring, supervising, and direction of all game day ticketing staff.
Coordinates and facilitates game day logistics which includes but is not limited to supervising and scheduling game day staff such as anthem singers, color guards, and ticketing student workers.
Works with promotional companies to create and coordinate gameday giveaways.
Manage business operations, payables, and receivables for the marketing, ticketing, and fan engagement unit.
Includes liaising with the University Office of Procurement and Accounts Payable, when applicable.
Keep abreast of current trends and developments in the field through publications, seminars, conferences and peer group associations.
Performs other duties as assigned.