Manager, Marketing Services

Ingram Content Group•La Vergne, TN

5d•Onsite

About The Position

Ingram Content Group (ICG) is hiring a Manager, Marketing Services to contribute to our team in our La Vergne, TN office. In this role, you will lead the development and execution of ICG’s content marketing strategy for IngramSpark. You will define the editorial vision and oversee the planning, creation and distribution of content that engages independent authors, builds brand authority, and supports audience growth. As Manager, Marketing Services, you will create and lead high-performing content strategies that enhance customer acquisition, strengthen customer communications, and drive engagement rates across organic content and social media channels. Success in this role requires close collaboration with cross-functional teams to ensure projects are delivered accurately, on time, and within budget, while also leading, mentoring, and supporting a team of marketing specialists and managers to foster a high-performing, results-driven environment. Ingram Content Group (“Ingram”) connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries, and educators, Ingram makes these services seamless and accessible through technology, innovation, and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print-on-demand, and digital learning.

Requirements

Bachelor’s Degree or year for year directly related experience
6 years of experience managing marketing programs in a small to medium sized companies targeting consumers
1 year of prior experience leading/managing project teams

Nice To Haves

Experience developing multi-channel content strategies for consumer audiences
Ability to translate content performance data into actionable marketing insights
Strong understanding of organic search
Proven ability to manage video, blog, email, and social content ecosystems
Demonstrated success collaborating with creators, influencers, or affiliate partners
Proficiency in using HubSpot or similar CRM
Google Analytics proficiency
Experience using a Learning Management System
Experience working within brand templates and brand guidelines

Responsibilities

Delivers effective and audience imaginative marketing and relevant content to generate awareness, customer conversion and/or sales/revenue of brand/business service.
Manages marketing campaigns and content development across all media outlets for the brand/business service – explores and uses most relevant media outlets to best reach target audiences – online, social, digital and traditional.
Focuses on performance improvements and return on investment, with a clear link between marketing activities and sales/revenue.
Delivers clear, relevant, imaginative and effective marketing copy and content.
Maintains active communication with all relevant business units, collecting information such as market requirements, industry insight and customer feedback to incorporate in marketing strategy.
Supervises a team of Marketing Specialists in the timely execution of quality deliverables.

Benefits

A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
15 vacation days & 12 sick days accrued annually and 3 personal days
401K match, Life and AD&D, Employee Assistant programs, Group Legal, & more
Wellness program with access to onsite gym and basketball court for associates
Encouraged continued education with our tuition reimbursement program
Financial and in-kind opportunities to engage with non-profits in your community
Company match program for United Way donations
Volunteer opportunities and in-kind drives for non-profits throughout the year
Take breaks or brainstorm in our game room with ping pong & foosball
Casual Dress Code