Manager, Marketing Operations - Programming

Walmart•Los Angeles, CA
•$96,000 - $186,000

About The Position

The Manager, Marketing Operations schedules a suite of FAST Channels and collaborates with internal stakeholders across the entertainment industry, balancing competing priorities in a fast-paced, team-oriented environment. The role calls for strong organizational skills, data fluency, and an understanding of technical and operational processes, using performance insights to inform programming success. Within the WF+ Programming team, this position supports content strategy, scheduling, and merchandising across WatchFree+. The team works on content management, curation, category innovation, personalization, promotional planning, editorial strategy, data accuracy, and product catalog health to improve audience engagement, platform performance, customer experience, and operational efficiency. The position develops 24/7 linear programming schedules for VIZIO FAST owned-and-operated and Pop-Up Channels; analyzes and presents content performance and financial metrics; contributes to monthly programming and promotional priorities; and conducts competitive and trend research. The role also explores how AI can support and optimize content scheduling and discovery.

Requirements

  • Direct experience programming and scheduling with a Content Management System, especially for FAST digital linear channels, AVOD, or VOD.
  • Direct experience using Amagi systems.
  • Advanced Excel and PowerPoint skills.
  • Working knowledge of Airtable.
  • Experience with data analysis tools, including Tableau.
  • Excellent project management skills.
  • Ability to work effectively with cross-functional teams, emphasizing teamwork and effective communication.
  • Bachelor’s degree in Business, Marketing, or a related field and 1 year of experience in marketing operations, business management, or a related field; or 3 years of experience in marketing operations, business management, or a related field.
  • 2 years of experience using Microsoft Office tools such as Word, Excel, and PowerPoint.

Nice To Haves

  • Experience leading cross-functional projects.
  • Experience in Marketing.

Responsibilities

  • Develop successful linear 24/7 programming schedules for VIZIO’s FAST O&O and Pop-Up Channels using available tools, data, and research.
  • Prepare and present content performance insights, track and analyze content KPIs and financial metrics, and make recommendations on future content strategies.
  • Work with the Programming Director on monthly programming and promotional priorities, including scheduling the featured category.
  • Use familiarity with and interest in AI to support and optimize content scheduling and discovery.
  • Conduct competitive analysis and trend research to ensure programming aligns with VIZIO’s business goals.

Benefits

  • Competitive pay and performance-based bonus awards.
  • Medical, vision, and dental coverage.
  • 401(k), stock purchase, and company-paid life insurance.
  • Paid time off, including sick leave, parental leave, family care leave, bereavement leave, jury duty leave, and voting leave.
  • Short-term and long-term disability.
  • Company discounts.
  • Military Leave Pay.
  • Adoption and surrogacy expense reimbursement.
  • PTO and/or PPTO for vacation, sick leave, holidays, or other purposes, subject to classification and length of employment.
  • Live Better U tuition, books, and fees paid for eligible education programs, from high school completion to bachelor’s degrees, English Language Learning, and short-form certificates.
  • Additional compensation may include stock.
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