Manager, Market Access & Reimbursement

GE HealthCare • Waukesha, WI

1d

About The Position

The Senior Manager, Market Access & Reimbursement will help shape and execute U.S. reimbursement and market access strategies for icobrain, an imaging solution designed to support clinical decision-making and improve patient care. This is a hands-on individual contributor role supporting payer engagement, reimbursement strategy, coding and coverage initiatives, provider education, and cross-functional business needs. The role is suited to someone with a foundation in U.S. healthcare reimbursement who is eager to build expertise, learn quickly, and work across a broad range of responsibilities.

The position combines strategic thinking with practical execution in an evolving business environment. The person will assess reimbursement and access considerations, interpret policy and payer information, develop educational resources, coordinate with internal and external stakeholders, and help establish processes. Success includes translating complex reimbursement information into actionable recommendations, supporting customer and patient access, and taking projects through implementation.

Requirements

• Bachelor’s degree in healthcare, health policy, life sciences, engineering, business, health economics, public health, or a related field.
• At least 5 years of relevant experience in U.S. healthcare, medical devices, diagnostics, digital health, pharmaceuticals, biotechnology, health technology, or a related environment.
• At least 2 years of direct experience in U.S. reimbursement, market access, coding, coverage, payment, payer strategy, health policy, or a closely related area.
• Working knowledge of the U.S. healthcare reimbursement environment, including coding, coverage, payment, and payer considerations.
• Experience supporting or owning projects involving research, analysis, stakeholder coordination, and implementation.
• Ability to communicate complex information clearly to different audiences.
• Strong analytical, problem-solving, interpersonal, and organizational skills.
• Demonstrated ability to learn quickly, manage changing priorities, and operate effectively in an evolving environment.
• Ability to work independently while collaborating closely with cross-functional partners.

Nice To Haves

• Experience in medical devices, medical imaging, diagnostics, digital health, healthcare software, artificial intelligence-enabled healthcare solutions, or a related field.
• Experience supporting a new product, startup, emerging business, or growing business unit.
• Experience interacting with U.S. commercial payers, Medicare, Medicaid, providers, or other healthcare stakeholders.
• Familiarity with ICD-10-CM, CPT, HCPCS, CMS guidance, or payer medical policies.
• Experience developing reimbursement, payer, provider, or customer-facing materials.
• Experience supporting payer value propositions, evidence strategies, health economics, or outcomes research.
• Experience working with clinical, commercial, product, engineering, or evidence-generation teams.
• CPC, CCS, or a related certification; helpful but not required.
• Technical, scientific, engineering, or similarly analytical educational or professional experience.

Responsibilities

• Support the development and execution of U.S. market access and reimbursement strategies for icobrain.
• Assess coding, coverage, payment, and reimbursement considerations that may affect customer and patient access.
• Translate reimbursement and payer information into practical recommendations for internal business partners.
• Identify access barriers, evaluate possible solutions, and support their implementation.
• Monitor relevant CMS, Medicare Administrative Contractor, commercial payer, coding, and reimbursement policy developments.
• Use data, research, and stakeholder insights to prioritize market access activities.
• Support engagement with commercial and government payers, providers, medical societies, advocacy organizations, and other healthcare stakeholders.
• Help develop payer-facing materials communicating icobrain’s clinical, economic, and patient value.
• Partner with Clinical, Commercial, Evidence Generation, HEOR, Advocacy, and other teams to support payer and provider discussions.
• Build productive relationships with internal and external stakeholders; prepare for and participate in payer, provider, and customer conversations as appropriate.
• Capture stakeholder feedback and translate it into recommendations and follow-up actions.
• Develop reimbursement resources for internal teams, providers, and customers, and provide guidance on reimbursement, coding, coverage, and payment questions.
• Partner with the Commercial team to identify and address customer access barriers.
• Create presentations, guides, tools, and educational resources that clarify complex reimbursement topics; support internal training on reimbursement pathways and market access considerations.
• Research and interpret ICD-10-CM, CPT, HCPCS, CMS, and payer-specific guidance.
• Evaluate how coding and policy changes may affect icobrain, customers, and patients; support coding, coverage, and payment assessments with subject-matter experts.
• Organize findings and communicate potential business implications to cross-functional teams while maintaining awareness of the evolving U.S. payer and reimbursement landscape.
• Move reimbursement and market access initiatives from concept through execution across functions.
• Manage multiple priorities, adjust as business needs evolve, and bring structure to ambiguous problems by gathering information, identifying options, and recommending next steps.
• Take ownership of projects while seeking appropriate partner input; contribute to new processes, tools, and ways of working as the business grows.
• Influence progress through collaboration and strong working relationships rather than direct reporting authority.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Paid time off
• 401(k) plan with employee and company contribution opportunities
• Life insurance
• Disability insurance
• Accident insurance
• Tuition reimbursement
• Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives
• Relocation assistance is not provided

What This Job Offers

• Job Type: Full-time
• Career Level: Manager