Manager, Lincoln Experiential

Ford Motor Company • Detroit, MI

7d • $115,500 - $218,100

About The Position

Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears and voice of Ford. In this position... Manager, Lincoln Experiential - leads the strategy, development, and operations of Lincoln's premium customer experience programs, driving brand loyalty by managing partnerships, curricula, logistics, marketing, and budgets to grow the Lincoln ecosystem. As the Manager of Lincoln Experiential, you will be instrumental in shaping the future of Lincoln initiatives. You will be responsible for leading the strategic development, operational excellence, and expansion of high-impact customer experiences. This role requires a visionary leader who can not only manage complex programs and strategic partnerships but also directly lead and develop external partners to achieve business plan and customer engagement objectives. Your ultimate goal will be to strategically funnel customers into Lincoln’s Ecosystem, deepening their brand loyalty and enhancing their driving skills through world-class programs.

Requirements

• Visionary leader
• Ability to manage complex programs and strategic partnerships
• Ability to directly lead and develop external partners

Responsibilities

• Leads the strategy, development, and operations of Lincoln's premium customer experience programs.
• Drives brand loyalty by managing partnerships, curricula, logistics, marketing, and budgets to grow the Lincoln ecosystem.
• Leads the strategic development, operational excellence, and expansion of high-impact customer experiences.
• Manages complex programs and strategic partnerships.
• Directly leads and develops external partners to achieve business plan and customer engagement objectives.
• Strategically funnels customers into Lincoln’s Ecosystem, deepening their brand loyalty and enhancing their driving skills through world-class programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed