Manager, Label Operations

Universal Music GroupMiami Beach, FL

About The Position

The Manager, Label Operations is a key partner to the VP of Label Operations and the core label team. This role sits at the intersection of marketing, data, and project management—overseeing day-to-day marketing operations, driving data-informed decision making, and ensuring campaigns are delivered efficiently, on time, and on budget. You will be responsible for building and maintaining reporting, coordinating cross-functional workstreams, and providing actionable insights that support artists and releases across the label.

Requirements

  • 3–5+ years of experience in digital marketing, marketing operations, or label operations at a record label, DSP, or relevant media/entertainment company.
  • 2+ years minimum in a data-driven marketing role.
  • Strong ability to interpret consumption, campaign, and audience data; comfortable working with dashboards, spreadsheets, and reporting tools.
  • Able to convert data into clear insights and actions.
  • Proven ability to plan, organize, and manage multiple projects simultaneously across internal and external stakeholders, delivering on time and within budget.
  • Solid understanding of the digital music ecosystem (DSPs, social platforms, content formats, fan engagement tools) and how they work together in modern marketing campaigns.
  • Proactive in building structure, process, and documentation; comfortable in a fast-paced environment with shifting priorities.
  • Excellent verbal and written communication skills, including experience presenting findings and recommendations to diverse audiences.
  • Highly organized, detail-oriented, and diligent with follow-up and deadlines.
  • Able to quickly pivot, reprioritize tasks, and embrace change based on campaign performance or business needs.
  • Strong interpersonal skills and the ability to build trust and alignment across marketing, commercial, and creative teams.

Nice To Haves

  • Bachelor’s degree in entertainment, business, marketing, operations, analytics, or related field preferred.

Responsibilities

  • Partner with the VP, Label Operations and label leads to translate release plans into clear operational roadmaps, timelines, and deliverables.
  • Coordinate cross-functional workstreams (marketing, commercial, digital, creative, A&R, etc.) to ensure campaigns are aligned, resourced, and executed according to plan.
  • Track campaign milestones, dependencies, and approvals; identify risks early and drive solutions with stakeholders.
  • Ensure campaigns are executed within agreed budgets and timelines; flag variances and escalate issues as needed.
  • Build and maintain a marketing data strategy that delivers timely, accurate, and relevant information to the core label team.
  • Lead the collation, reporting, and tracking of data from DSPs and other platforms (social, CRM, content, etc.).
  • Define and refine KPIs to measure performance by DSP, platform, territory, and at aggregate label level.
  • Develop and maintain dashboards and recurring reports (weekly, monthly, campaign wrap) for marketing and label leadership.
  • Analyze performance data to identify trends, opportunities, and risks; translate insights into clear recommendations for marketing, commercial, and audience teams.
  • Document and optimize marketing operational processes, tools, and best practices across the label.
  • Champion standardization of reporting formats and campaign tracking to improve visibility and efficiency.
  • Partner with internal tools/tech, data, and commercial teams to enhance data pipelines, reporting tools, and workflows.
  • Help onboard and train internal stakeholders on processes, tools, and reporting.
  • Serve as a central point of contact between label operations, marketing, commercial, and other key departments.
  • Prepare and deliver clear presentations and updates for internal meetings and leadership reviews.
  • Communicate progress, risks, and key learnings across teams to ensure alignment and transparency.

Benefits

  • Comprehensive medical, dental, and vision coverage
  • 100% coverage for out-patient in-network mental health services
  • Fertility coverage for eligible medical plan participants
  • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
  • Student Loan Repayment Assistance and Tuition Reimbursement
  • 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution
  • Flexible Paid Time Off (PTO) for exempt employees
  • 3-weeks PTO for non-exempt employees
  • 2-weeks paid Winter Break
  • 10 Company Holidays (including Juneteenth and Wellbeing Day)
  • Summer Fridays (between Memorial Day and Labor Day)
  • Generous paid parental leave for every type of parent
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