Manager, International Brand Marketing & Partnerships

The Hershey Company•Lower Swatara Township, PA

51d•Remote

About The Position

The Hershey Company (NYSE: HSY) is an industry-leading snacks company known for making more moments of goodness through its iconic brands. With a strong portfolio across chocolate, confectionery, and salty snacks, Hershey delights consumers every day. Our beloved brands include Hershey’s, Reese’s, KitKat®, Dots Pretzels, Lesser Evil, Jolly Rancher, Twizzlers, Ice Breakers, and more. At Hershey, we are committed to making a meaningful difference in the communities where we live, work, and do business. This commitment originated with our founder, Milton Hershey, and continues to shape who we are today. Guided by our employee value proposition, Lead Today. Create Tomorrow, we empower our people to drive impact now while shaping what comes next. Our One Hershey mindset brings teams together across functions, geographies, and businesses, enabling us to operate with speed, collaboration, and shared purpose. The Hershey Company is proud to be recognized as a top employer in the United States, reflecting our commitment to our people, culture, and purpose.

Requirements

5+ years of relevant experience, aligned to Hershey's Manager-level standard.
Experience within a leading CPG/FMCG company; partnership marketing or partnership execution experience is preferred.
Demonstrated brand-building experience across insights, business reviews, equity and positioning, brand strategy, and creative/media development and execution.
Experience developing and presenting brand strategies to gain alignment across stakeholders and senior leaders.
Working knowledge of financial metrics and P&L fundamentals.
Strong collaboration, communication, negotiation, and influence skills; solutions-oriented self-starter.
Bachelor's degree required.

Nice To Haves

MBA or equivalent marketplace experience strongly preferred; internal Hershey experience may be considered in lieu of an MBA.

Responsibilities

Lead and activate international brand marketing and partnership strategies, including major Brand Foundation workstreams (BF10).
Translate consumer, category, competitive, and marketplace insights into clear growth platforms and business recommendations.
Own delivery of the global Hershey's brand strategy and international partnership pipeline.
Commercialize global platforms from ideation through execution in partnership with regional teams.
Solve complex commercialization and project-delivery challenges by synthesizing information from multiple sources.
Design and improve partnership processes and capabilities in collaboration with regional and licensing partners.
Develop senior- and executive-level presentations for international, regional, and executive leadership audiences.
Influence global cross-functional teams, work directly with external agencies, and build productive partnership relationships.