Manager, HR Public Relations & Employer Brand

American ExpressNew York, NY
$89,250 - $150,250Hybrid

About The Position

The Manager, HR Public Relations & Employer Brand supports efforts to shape and amplify the company’s colleague experience narrative through strategic public relations, media engagement, and employer brand storytelling. Reporting to the Vice President, HR Public Relations & Employer Brand, this role helps bring the Colleague Value Proposition to life for external audiences and prospective talent through modern, high-impact PR and employer brand strategies. This role blends strong media relations fundamentals with creativity and a social-first mindset, helping translate people strategy and leadership priorities into compelling external stories across media, social platforms, thought leadership, and industry recognition. It also partners closely with Talent Acquisition and Recruitment Marketing to support recruitment efforts and ensure the employer brand is consistently reflected throughout the candidate journey, from recruitment and onboarding through the early colleague experience.

Requirements

  • Strong media relations fundamentals
  • Creativity
  • Social-first mindset

Responsibilities

  • Shape and amplify the company’s colleague experience narrative through strategic public relations, media engagement, and employer brand storytelling.
  • Bring the Colleague Value Proposition to life for external audiences and prospective talent through modern, high-impact PR and employer brand strategies.
  • Translate people strategy and leadership priorities into compelling external stories across media, social platforms, thought leadership, and industry recognition.
  • Partner closely with Talent Acquisition and Recruitment Marketing to support recruitment efforts and ensure the employer brand is consistently reflected throughout the candidate journey.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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